SEO Analyst (Costa Rica)

About Granicus

Serving the People Who Serve the People, Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and their constituents together. We are on a mission to support our customers by meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn. Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers powering an unmatched Subscriber Network that uses our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve—driving meaningful change for communities around the globe.

About the Role

The SEO Analyst is a customer-facing role that focuses on providing expertise and strategic consulting to Simpleview’s search engine optimization (SEO) clients. They focus on growing traffic and conversions through SEO and conversion rate optimization (CRO), strong content recommendations that are implemented by our team of writers, and site navigation, but may also occasionally provide guidance in paid media and other digital marketing campaigns.

SEO Analysts support their clients by understanding their digital marketing objectives, conducting research and analysis, monitoring performance and providing recommendations to improve website traffic and meet client goals. The SEO Analyst accurately understands the client’s goals and objectives and effectively communicates that information to others within the organization.

This full time, permanent, remote position is based in Costa Rica and does not offer relocation benefits. Job applicants must be located and legally authorized to work in Costa Rica in order to be eligible for consideration.

What your impact will look like here

Account Management and Customer Service

• Manages SEO, CRO, and content services for all assigned accounts, to include meeting all service level agreements.
• Conducts phone and face-to-face consultation, reporting, and training with clients.
• Delivers presentations.
• Educates clients about SEO and CRO, and content including best practices.
• Provides recommendations for better results.
• Manages client communications and scope changes during project execution.
• Provides professional feedback and guidance when unreasonable demands are made.
• Reviews and responds to clients without delay and with complete answers.
• Assists customers with technical implementations.
• Creates and maintains positive client relationships and high level of client satisfaction.
• Identifies and communicates upsell and cross-sell opportunities.

SEO Research and Analysis

• Conducts thorough on-page optimization and site health checks.
• Analyzes data trends and organic performance, develops strategic SEO plans and conducts SEO activities to attain high visibility on search engines.
• Implements creative ways to improve organic results and works closely in a consultative role with the clients and SEO team.
• Explains SEO performance issues to clients in ways that are clear, understandable, and valuable.

Report Creation and Presentation

• Utilizes Google Analytics, Search Console, SEMRush, and other platforms to review SEO performance and provide descriptive, predictive and prescriptive analyses.
• Provides complete and correct monthly and quarterly reports.