Calendly

Senior Social Media Marketing Manager

Remote

Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
SaaS, Scheduling Software, Productivity SoftwareIndustries

Senior Social Media Marketing Manager

About the team & opportunity

What’s so great about working on Calendly’s Marketing team? We show our prospective customers the value of our product and features in maximizing their most valuable asset…time.

Why do we need you? We are looking for a Senior Social Media Marketing Manager who will bring their expert knowledge in social media trends, strategies, and tools. You will report to the Manager of Brand + Design and will be responsible for collaborating across departments throughout the company to create and share social campaigns that amplify our brand message, engage our audience, and further establish Calendly as a leader in scheduling and productivity.

As Calendly’s Senior Social Media Manager, you’ll own Calendly’s social media and influencer strategy, engaging with countless customers, influencers, employees, and other brand advocates across our channels — as well as help amplify Calendly’s brand message across these creators’ own channels.

On a typical day, you will be working on:

  • Own and execute Calendly’s social media strategy to support organizational objectives and initiatives via daily customer engagement, content creation, and amplification.
  • Develop and manage the full influencer strategy — from micro to macro creators — across relevant verticals.
  • Establish monitoring best practices - Address customers’ questions and complaints, and work with the customer support team to escalate and resolve customers’ issues.
  • Drive Calendly’s employee engagement program, encouraging and educating Calendly employees on best practices, industry trends, and upcoming developments so they can build their personal brands while amplifying Calendly’s brand message.
  • Capture new audiences (e.g., prospects, customers, partners, and brand advocates), grow followers and fans, update social media pages, distribute new video and campaign media of marketing activities for placement on the web, social networking sites, and community-driven sites and platforms.
  • Monitor industry trends, competitor activities, emerging technologies, and best practices in social media and influencer engagement to stay ahead of the curve, and share knowledge with the team.
  • Report on campaign performance and engagement related to social content.
  • Collaborate on the production of various short-form content types (videos, social media posts, talk tracks) to enable various creators to share Calendly’s brand message across various channels with various audiences.
  • Use software such as Asana, Sprout Social, Tagger, and other tools necessary for planning, publishing, promoting, and reporting on high-performing content.

What do we need from you?

  • 6+ years of hands-on social media marketing experience — LinkedIn and crisis communications experience are pluses.
  • Excellent written, verbal, and visual communication skills — you’ll be drafting and reviewing LOTS of social copy.
  • A willingness to get in front of the camera to create engaging social content.
  • Plenty of organizational and resourceful initiative, with the ability to plan, prioritize, execute, and measure multiple marketing campaigns at once.
  • Demonstrated success in establishing or enhancing social media strategies.
  • Experience working with cross-functional teams, and the ability to effectively (and remotely!) communicate with, influence, and motivate a wide variety of people at all levels of the organization.
  • A strong creative instinct to develop innovative, platform-native content that stands out in crowded social feeds.
  • A self-starter - You have a clear perspective and a proclivity towards taking action rather than waiting to be told what to do.
  • Enthusiasm and a positive, "can-do" attitude.
  • The attitude that feedback is a gift — you’re as comfortable receiving as giving feedback on content.
  • Authorized to work lawfully in the United States of America as Calendly does not engage in immigration sponsorship at this time.

What’s in it for you?

Ready to make a serious impact? Millions of people already use Calendly to simplify their workday.

Skills

Social Media Strategy
Influencer Marketing
Content Creation
Brand Messaging
Customer Engagement
Community Management
Social Media Monitoring
Employee Advocacy
Personal Branding
Campaign Management
Video Marketing

Calendly

Automates scheduling for individuals and businesses

About Calendly

Calendly simplifies scheduling for individuals and businesses by providing a platform that automates the process of setting up meetings and appointments. It integrates with popular calendar systems like Google Calendar, Outlook, and iCloud to ensure users can manage their time efficiently and avoid double-booking. Unlike many competitors, Calendly offers a subscription-based model with a free basic version and several premium plans that include advanced features such as team scheduling and custom branding. This tiered pricing approach allows users to start for free and upgrade as they see the value in additional functionalities. The goal of Calendly is to enhance productivity by reducing the back-and-forth communication typically involved in scheduling meetings.

Atlanta, GeorgiaHeadquarters
2013Year Founded
$341MTotal Funding
SERIES_BCompany Stage
Consumer Software, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Competitive pay
Quarterly bonus
Team member equity
Home office setup
Technology stipend
Pick your own perk stipend
Flexible Time Off
Vacation stipend
Parental leave
Medical, dental, & vision coverage
Fun community events
401k company match

Risks

Increased competition from AI-powered tools like Kalendar.AI threatens Calendly's market share.
Recent 13% workforce reduction may impact innovation and service levels at Calendly.
New CTO appointment could lead to strategic shifts misaligned with customer expectations.

Differentiation

Calendly offers seamless integration with major calendar systems like Google, Outlook, and iCloud.
The platform provides customizable scheduling solutions with features like custom branding and APIs.
Calendly's subscription model includes a free version, encouraging upgrades to premium plans.

Upsides

The rise of hybrid work models increases demand for efficient scheduling solutions like Calendly.
Global scheduling software market projected to grow at 13.1% CAGR from 2023 to 2028.
Increased demand for remote work tools boosts usage of scheduling software by 30% in 2023.

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