Senior Product Marketing Manager at Narmi

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

FinTech, Financial Services, Digital BankingIndustries

Requirements

5+ years of experience in SaaS product marketing; fintech experience preferred
People management experience is a strong plus, but not required
Excellent communication and presentation skills, with the ability to articulate complex concepts to diverse audiences
Strong understanding of banking and financial technology trends
Proven track record of developing and executing successful product marketing strategies
Strong analytical skills with the ability to translate insights into actionable strategies
Ability to work collaboratively in a fast-paced, dynamic environment
Alignment to The Narmi Standard: High Ceiling, Low Ego, Alignment to Mission, High Commitment

Responsibilities

Lead, coach, and mentor a team of Product Marketers, fostering their growth and ensuring excellence across product marketing efforts
Partner closely with marketing leadership, product, and revenue teams to define and drive comprehensive product marketing strategies aligned to company objectives
Oversee go-to-market planning and execution for major product launches, ensuring consistency, clarity, and impact across all customer and prospect touch points
Refine and elevate product messaging and positioning, clearly articulating Narmi’s differentiation in a competitive landscape
Develop and standardize sales enablement strategies, content, and tools that improve win rates and accelerate sales cycles
Conduct and create market, customer, and competitive research to inform product direction and positioning
Define, track, and report on KPIs that measure the impact and effectiveness of product marketing initiatives

Skills

Product Marketing

Go-to-Market Strategy

Product Positioning

Messaging

Demand Generation

Content Marketing

Events Marketing

Team Leadership

Mentoring

Narmi

Digital banking solutions for financial institutions

About Narmi

Narmi provides digital banking solutions tailored for financial institutions like credit unions and community banks. Its platform includes online and mobile banking services, account opening tools, and an open API framework that allows easy integration with other financial services. Narmi operates on a subscription model, where clients pay for access to its digital tools and support. This approach helps financial institutions enhance user experience, improve operational efficiency, and reduce costs. Narmi's flexible platform allows clients to quickly adapt to market trends and customer needs, setting them apart from competitors in the fintech space. The company's goal is to empower financial institutions to thrive in the digital banking environment.

New York City, New YorkHeadquarters

2016Year Founded

$54MTotal Funding

SERIES_BCompany Stage

Fintech, Financial ServicesIndustries

51-200Employees

Benefits

Competitive pay

401K matching

Medical, dental, & vision insurance

Student loan repayment assistance

Family planning

Volunteering time off

Learning and development stipend

Fitness & extra-curricular credits

Commuter benefits

Work from home stipend

Work from anywhere August

Team events, happy hours, & celebrations

Risks

Increased competition from challenger banks threatens Narmi's market share.

Economic downturns may limit clients' investment in digital solutions.

Reliance on fintech partnerships poses risks if partners face financial issues.

Differentiation

Narmi offers a seamless account opening process in under 2.5 minutes.

The platform supports open API integration for enhanced service personalization.

Narmi acts as a FedNow Service Provider, simplifying real-time payments for banks.

Upsides

Growing demand for digital banking boosts Narmi's market potential.

Partnerships with fintechs enhance Narmi's service offerings and customer reach.

Narmi's subscription model ensures steady revenue from financial institutions.

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