ANYbotics

Senior Product Marketing Manager

Zürich, Zurich, Switzerland

$140,000 – $180,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Biotechnology, RoboticsIndustries

Requirements

Candidates should possess a Bachelor’s degree in Marketing, Business, or a related field, with a minimum of 7 years of experience in product marketing, preferably within the technology or robotics industry. Strong analytical skills, strategic thinking abilities, and a deep understanding of marketing principles are required, along with experience developing and executing go-to-market strategies.

Responsibilities

As a Senior Product Marketing Manager, you will be responsible for refining use cases and value propositions, developing and executing go-to-market strategies, defining and researching buyer personas, orchestrating multi-channel marketing campaigns, and enabling sales teams with marketing materials. You will also contribute to establishing ANYbotics as the category leader by delivering measurable results in demand generation, funnel velocity, and sales, while working closely with the product, commercial strategy, and sales teams.

Skills

Go-to-market strategy
Buyer personas
Marketing campaigns
Demand generation
Funnel velocity
Value proposition
Strategic thinking
Analytical skills

ANYbotics

Develops autonomous robots for industrial inspections

About ANYbotics

ANYbotics specializes in creating autonomous legged robots for industrial inspection. Their main product, ANYmal, is a four-legged robot that can patrol challenging environments to gather and analyze data. This technology is especially useful in industries like oil, gas, and chemicals, where regular inspections are vital for safety and efficiency. ANYbotics serves industrial operators who need to monitor their facilities, offering a solution that is more scalable, safer, and cost-effective than traditional inspection methods. ANYmal can traverse difficult terrains and deliver actionable insights at any time, helping to maximize equipment uptime and minimize operational costs. The company operates in the industrial automation sector, focusing on robotic inspection services, and generates revenue by selling robots and providing ongoing support. The goal of ANYbotics is to enhance safety standards and reduce costs for their clients by automating routine inspection tasks.

Key Metrics

Zurich, SwitzerlandHeadquarters
2016Year Founded
$128.7MTotal Funding
LATE_VCCompany Stage
Robotics & Automation, Industrial & ManufacturingIndustries
51-200Employees

Risks

Increased competition from Boston Dynamics threatens ANYbotics' market share.
Rapid AI advancements may render ANYbotics' models obsolete if innovation lags.
US expansion may face regulatory challenges and increased operational costs.

Differentiation

ANYbotics specializes in autonomous legged robots for industrial inspections.
ANYmal robot navigates complex terrains, offering comprehensive facility coverage.
ANYbotics provides end-to-end robotic inspection solutions for hazardous environments.

Upsides

ANYbotics raised $60M for US expansion, enhancing market presence.
Partnerships with Createc and Equans boost technological advancements and market reach.
Growing demand for autonomous inspection robots in hazardous environments benefits ANYbotics.

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