Senior Performance Marketing Specialist
TeikametricsSalary not specified
- Full Time
- Senior (5 to 8 years)
$60,000 – $90,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, BiotechnologyIndustries
Requirements
Candidates should possess a Bachelor's degree in Marketing, Business, or a related field, with 7+ years of experience in performance marketing operations, preferably within a SaaS or technology environment. Strong analytical skills and a deep understanding of digital marketing channels, including paid media, lifecycle marketing, and attribution modeling are essential. Experience with marketing automation platforms, CRM systems, and data analytics tools is required.
Responsibilities
The Senior Performance Marketing Operations Manager will design and execute a full-funnel optimization strategy across paid media and lifecycle programs, leading testing and optimization initiatives to improve campaign ROI. They will partner with various teams to enhance campaign structure, targeting, and creative testing, while also optimizing ad-to-landing page performance and post-conversion touchpoints. Additionally, this role involves building and managing dashboards to track the user journey, establishing statistical rigor for A/B tests, and collaborating with design and product marketing to refine creative and messaging frameworks.
Skills
Marketing Automation
CRM Systems
Data Analytics Tools
Paid Media
Lifecycle Marketing
Attribution Modeling
A/B Testing
Dashboard Design
Statistical Rigor
Crexi
Commercial real estate marketplace platform
About Crexi
Crexi operates a marketplace and technology platform specifically for the commercial real estate (CRE) sector. It provides a range of workflow management tools and customizable data analytics that help streamline the CRE process from listing properties to closing deals. The platform caters to various clients, including brokers, investors, and property managers, equipping them with the tools needed to manage real estate transactions efficiently. Crexi generates revenue through subscription services, transaction fees, premium listings, and additional data analytics services. By combining advanced technology with user-friendly design, Crexi's goal is to make the CRE transaction process simpler, faster, and more transparent for everyone involved.
Sacramento, CaliforniaHeadquarters
2015Year Founded
$52.5MTotal Funding
SERIES_BCompany Stage
Data & Analytics, Real EstateIndustries
201-500Employees