d) at Amperity

London, England, United Kingdom

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

SaaS, MarTech, TechnologyIndustries

Requirements

6+ years of experience managing multi-channel, high-spend paid campaigns with a strategic, results-oriented approach
Experience working in a tech, MarTech, IT, or SaaS environment (or in a specialised agency setting)
Proven hands-on expertise running and optimising paid campaigns on Google, Bing, Meta, and LinkedIn
Deep expertise in custom audiences, advanced targeting, strategic bidding, and detailed campaign optimisation
Proven expertise running conversion rate optimisation (CRO) and A/B testing activities, using tools like HubSpot, VWO, or similar
Strong analytical mindset with advanced proficiency in HubSpot reporting, GA4, and related analytics platforms
A proactive, data-driven, and innovation-focused mindset, always seeking new efficiencies and growth opportunities

Responsibilities

Own and evolve our global paid media strategy across Google, Bing, Meta, LinkedIn, and beyond
Plan, execute, and optimise large-scale campaigns that fuel brand visibility and lead generation
Manage a significant global paid media budget, ensuring every euro drives ROI
Dive deep into data to uncover insights, trends, and new opportunities for growth
Lead landing page optimisation and CRO efforts to maximise conversions
Partner closely with content, sales, and marketing teams to align paid media with broader business goals
Stay ahead of the curve with emerging paid media trends and innovations

Skills

Google

Bing

Amperity

Customer data platform for actionable insights

About Amperity

Amperity provides a customer data platform that helps businesses create detailed and actionable customer profiles by consolidating and cleaning data from various sources. Its main technology, identity resolution, allows companies to take unorganized customer data and transform it into accurate profiles that can enhance marketing efforts, improve customer service, and provide valuable insights. Amperity operates on a subscription-based software-as-a-service model, offering tools for data integration and analytics, along with professional services for implementation. Unlike its competitors, Amperity emphasizes delivering a high return on investment, as evidenced by a Forrester report showing a 993% ROI for its clients. The company's goal is to enable businesses to effectively leverage their customer data for better marketing and operational outcomes.

Seattle, WashingtonHeadquarters

2016Year Founded

$181.9MTotal Funding

SERIES_DCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

201-500Employees

Benefits

100% employee healthcare coverage

Transportation subsidies

A comfortable work environment with plenty of snacks, and other employee experience perks like events and activities

Both in-person and remote

Self-managed PTO

Inclusive environment

Risks

Leadership changes may disrupt operations and client relationships.

Intensifying competition in the CDP market could impact Amperity's market share.

Economic uncertainties may affect client budgets for marketing and data solutions.

Differentiation

Amperity's patented identity resolution technology consolidates disparate data sources effectively.

The company offers a subscription-based SaaS platform for data integration and analytics.

Amperity's AI-powered Customer 360 provides comprehensive and actionable customer insights.

Upsides

Growing demand for first-party data solutions boosts Amperity's market potential.

AI-driven customer insights are increasingly sought for personalized marketing strategies.

The CDP market is expanding with a projected CAGR of 25% from 2023 to 2028.

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