Senior New Initiatives Manager at The Washington Post

Washington, District of Columbia, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Media, Journalism, PublishingIndustries

Requirements

Strategic leader with deep curiosity, strong business instincts, and passion for building what doesn’t yet exist
Commitment to the mission of becoming the world's leading news organization and driving transformative strategies for digital subscriptions
Ability to leverage data insights to inform and support innovative strategies that enhance the digital product portfolio
Experience cultivating a collaborative, inclusive, and innovative environment that fosters open communication, continuous learning, and mutual support

Responsibilities

Own strategy development for new and existing revenue-generating initiatives like Flexible Access, translating early-stage ideas into business plans with defined outcomes, timelines, and resources
Define and operationalize new product frameworks, infrastructure, and workflows that support evolving access models, including in-house systems to manage and iterate on monetization complexity
Identify and validate emerging revenue models, including tiered access, podcast monetization, and video packaging to expand how journalism is monetized and experienced
Drive execution across a matrixed organization, aligning product, engineering, design, editorial, and marketing teams on shared strategic goals
Collaborate with Finance to build financial models, forecasts, and scenario plans that inform investment decisions and guide product roadmap prioritization
Integrate customer research, behavioral data, and competitive insights into all planning and execution to ensure product-market fit and audience resonance
Design and interpret A/B tests and cohort analyses to continuously refine monetization strategies and surface optimization opportunities post-launch
Champion journalistic integrity while balancing innovation, scale, and business sustainability in developing monetization strategies and products

Skills

Monetization Strategies

Product Development

Strategic Initiatives

Financial Modeling

Cross-Functional Leadership

Revenue Growth

Audience Engagement

Operational Workflows

Customer Experience

Podcasts

Video Production

Tiered Access Models

Analytics

The Washington Post

About The Washington Post

None, NoneHeadquarters

1877Year Founded

ACQUISITIONCompany Stage

1,001-5,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Paid Vacation

Paid Sick Leave

Paid Holidays

Parental Leave

Mental Health Support

Pet Insurance

Professional Development Budget

Risks

Job cuts due to declining online readership indicate potential financial instability.

Panera partnership may not yield expected subscription increases, based on industry trends.

Scott Vance's promotion could lead to internal restructuring challenges affecting morale.

Differentiation

The Post partners with Panera Bread for unique digital subscription offers.

'Style Sessions' collaboration enhances cultural influence and attracts diverse audiences.

'The Post Roast' collaboration with Compass Coffee creates a unique brand experience.

Upsides

Panera partnership could boost digital subscriptions and readership.

'Style Sessions' may attract arts and lifestyle enthusiasts, enhancing cultural influence.

Scott Vance's promotion may align editorial strategy with media consumption trends.

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