Senior Marketing Specialist at Medtronic

Sao Paulo, Sao Paulo, Brazil

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Medical DevicesIndustries

Requirements

Bachelor’s degree
Minimum 5 years of experience in marketing, communications, or related positions
Experience in healthcare industry management, with medical devices
Valid driver’s license (category B)
Availability to travel > 25% of the time
Advanced English
Experience in creating synergy between capital equipment, instruments and implants (nice to have)

Responsibilities

Directs the development of company market requirements for specific product(s) or product line(s)
Leads and coordinates product planning, product launches, product management, market development and market research activities
Interacts directly with product managers to identify new marketing opportunities
Works individually or with a team in recommending action, scheduling and planning projects, estimating cost and managing projects to completion
Identifies unmet customer requirements and new business opportunities and provides vision and focus to move products from idea to marketplace
Facilitates and coordinates marketing activities with geographic areas to increase teamwork and build partnerships
Coordinates trade show activities, website development, developing future e-commerce strategies, and tracking of marketing campaigns to evaluate results and provide recommendations for future marketing promotions

Skills

Key technologies and capabilities for this role

Market StrategyProduct LaunchesProduct ManagementMarket ResearchStrategic PlanningProject ManagementCross-Functional CollaborationTrade ShowsMarket AccessBusiness Development

Questions & Answers

Common questions about this position

What experience is required for the Senior Marketing Specialist role?

A Bachelor’s degree and minimum 5 years of experience in marketing, communications, or related positions are required, along with experience in healthcare industry management with medical devices, advanced English, a valid driver’s license (category B), and availability to travel >25% of the time.

Is this a remote position or does it require office presence?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What is the company culture like at Medtronic?

Medtronic emphasizes a life-long career of exploration and innovation, leading with purpose in a connected, compassionate world, and is recognized by Great Place to Work, ranking tenth in 2022 for best companies in industry and services with benefits promoting employee well-being.

What makes a strong candidate for this Senior Marketing Specialist position?

A strong candidate has a proven high-performance mindset, strong analytical and strategic skills, natural curiosity, experience in healthcare with medical devices, and thrives in dynamic environments while leading strategic marketing initiatives.

Medtronic

Develops and manufactures medical devices and therapies

About Medtronic

Medtronic provides medical technology, services, and solutions to improve patient care. The company develops a variety of medical devices, including pacemakers, insulin pumps, surgical tools, and neurostimulation devices, which help diagnose, prevent, and treat chronic diseases. These products are used by hospitals, clinics, and healthcare professionals around the world. Medtronic stands out from competitors by investing significantly in research and development to create new products and offering additional services like training and patient management programs. The goal of Medtronic is to enhance patient outcomes and lower healthcare costs through its comprehensive range of medical solutions.

Fridley, MinnesotaHeadquarters

1949Year Founded

$3.2MTotal Funding

IPOCompany Stage

Biotechnology, HealthcareIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Health Savings Account/Flexible Spending Account

Unlimited Paid Time Off

Paid Vacation

Paid Sick Leave

Paid Holidays

401(k) Retirement Plan

401(k) Company Match

Employee Stock Purchase Plan

Employee Assistance Program

Wellness Program

Risks

Emerging competitors like Fire1 threaten Medtronic's heart failure management market share.

Spine biologics market growth may attract new entrants, increasing competition for Medtronic.

Recent IPOs in medtech indicate rising competition, challenging Medtronic's market position.

Differentiation

Medtronic's diverse product range spans cardiovascular, diabetes, neurological, and surgical technologies.

The company invests heavily in R&D to drive innovation in medical devices.

Medtronic offers comprehensive services, including training and technical support, enhancing product value.

Upsides

Exclusive deal with Kuros enhances Medtronic's orthopedic portfolio and market share.

Growing spine biologics market offers expansion opportunities in spinal fusion and regenerative medicine.

Balloon catheters market growth aligns with Medtronic's recent product launches, boosting cardiovascular presence.

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