Job Description

Position Overview

Remote is seeking a highly motivated and autonomous individual to build and manage a mechanized, intelligent lifecycle marketing system from the ground up. This role offers full ownership over lead data flow from acquisition to sales handoff, utilizing automated and scalable systems. You will work in a collaborative, high-impact environment, closely partnering with regional marketing teams, sales, and growth operations. This position will directly influence faster, smarter sales cycles through automation, personalization, and intelligent lead segmentation within a fast-paced, product-driven company culture.

What this job can offer you

• Opportunity to build a mechanized, intelligent lifecycle marketing system from the ground up.
• Full ownership over lead data flow and automated, scalable systems.
• Collaborative and high-impact environment working with regional marketing, sales, and growth operations.
• Ability to shape enriched data and personalized workflows for full-funnel campaigns across multiple regions.
• Direct influence on delivering faster, smarter sales cycles.
• Experience in a fast-paced, product-driven company culture prioritizing performance, personalization, and meaningful impact.

Requirements

• Several years of experience in marketing operations, automation, or demand generation.
• Deep understanding of marketing tech stacks and a passion for building scalable, intelligent systems.
• Fluency with Salesforce, HubSpot, Outreach, Openprise, and enrichment platforms (e.g., ZoomInfo, Clearbit, Clay).
• Solid knowledge of API integrations, data flow architecture, and anti-spam best practices.
• Strong background in lead routing, deliverability, and multi-inbox infrastructure.
• Highly autonomous mindset with a bias for action and optimization.
• Collaborative nature and experience partnering with campaign and regional teams.
• Fluent in written and spoken English. Other languages are a plus.
• Experience working remotely is not required but is considered a plus.

Key Responsibilities

⚙️ Mechanized Outreach & Data Orchestration

• Design and operate scalable, automated outreach systems using tools like Clay, internal data sources, and APIs.
• Integrate data from platforms like LinkedIn Insights, Yelp API, and ZoomInfo to create enriched lead personas.

🧠 Intelligent Personalization & Campaign Support

• Enable upstream personalization using custom objects in Salesforce and Clay workflows.
• Build personalized lead flows and assets that power regional and lifecycle campaigns.

📬 Lead Distribution & Deliverability

• Build multi-inbox routing workflows to ensure optimal deliverability.
• Implement automated systems for lead validation, fallback generation, and equitable distribution (e.g., round-robin).

🔄 Cross-Functional Collaboration

• Collaborate closely with regional marketing teams to support inbound and outbound campaign plays, ABM, and event follow-ups.
• Sync campaign performance, enriched data, and workflows across CRM and sales enablement tools (e.g., Salesforce, Outreach).

🔔 Recommendation Engine & Smart Alerts

• Develop a real-time intent framework using tools like 6sense to notify sales teams of high-potential leads.
• Create CRM or Slack-based smart alerts and scoring logic to surface next-best-action insights.

Practicals

• Reporting to: Manager, CRM & Lifecycle Marketing
• Team: Marketing – CRM & Lifecycle team
• Role Type: Individual Contributor
• Location: North America or EMEA
• Start Date: As soon as possible

About Remote

Remote is dedicated to solving modern organizations' biggest challenge: navigating global employment compliantly with ease. We empower businesses of all sizes to recruit, pay, and manage international teams. With our core values and future-focused work culture, our team tackles ambitious problems asynchronously, from six continents. We encourage every team member to contribute their talents, experiences, and culture to build a best-in-class HR platform.

If you are energetic, curious, motivated, and ambitious, join us and help define the future of work!

Remote Compensation Philosophy

• Details not provided in the original description.