Senior Manager, Sales & Marketing, Greater China at Orchard

Beijing, Beijing, China

Apply Now

Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Music, Digital MarketingIndustries

Requirements

5-7 years of experience in digital marketing, with a minimum of 3+ years focused specifically on music marketing at a label, distributor, or DSP
Proven, demonstrable track record of successfully launching and managing music campaigns that resulted in significant growth in streams or playlist placements
Established relationships with key contacts at major DSPs (a significant advantage)
Excellent communication and interpersonal skills

Responsibilities

Develop, implement, and manage end-to-end digital marketing campaigns for new releases, with a core focus on DSP performance
Secure and optimize key promotional placements across all DSPs, including playlist adds (editorial and algorithmic), homepage features, new release banners, and programmatic advertising
Serve as the primary internal and external point of contact for all DSP partners, building and maintaining strong, productive relationships
Propose and pilot innovative marketing tactics to optimize the exposure of our new releases and maximize catalog potential
Stay ahead of the latest trends, tools, and best practices in the digital music landscape, especially new features and promotional opportunities on DSPs
Lead the digital marketing planning process for assigned projects, presenting strategies and results to relevant stakeholders
Work closely with the Label Management Team to enhance the visibility and impact of priority releases across all DSPs
Provide active support and guidance to direct team members, facilitating problem resolution and implementing processes that enhance productivity and efficiency
Act as a role model by demonstrating best practices for effective communication and pitching approaches with DSPs

Skills

Key technologies and capabilities for this role

Digital MarketingDSP StrategyCampaign ManagementPlaylist OptimizationProgrammatic AdvertisingMusic DistributionStakeholder ManagementTeam Leadership

Questions & Answers

Common questions about this position

What experience is required for this Senior Manager role?

Candidates need 5-7 years of experience in digital marketing, with at least 3+ years focused on music marketing at a label, distributor, or DSP, plus a proven track record of launching music campaigns that drive stream growth or playlist placements.

Is this role remote or office-based?

This information is not specified in the job description.

What is the salary or compensation for this position?

This information is not specified in the job description.

What is the company culture like at The Orchard?

You'll join an inclusive, collaborative, and global community in a modern office environment designed to foster productivity, creativity, and teamwork.

What makes a strong candidate for this role?

A strong candidate has established relationships with key contacts at major DSPs, along with excellent communication and interpersonal skills, in addition to the required experience.

Orchard

Streamlines home buying and selling process

About Orchard

Orchard operates in the residential property market, focusing on making the process of buying and selling homes more efficient and less stressful for clients. Their main service is the 'Move First' approach, which allows clients to purchase a new home before selling their current one, alleviating the pressure of coordinating both transactions. This is supported by a guaranteed back-up offer that provides security for sellers. Additionally, Orchard offers free home valuations that are claimed to be 30% more accurate than typical valuations, helping clients understand property values better. Unlike traditional real estate agencies, Orchard's unique services and focus on client convenience may allow them to charge a premium for their offerings. The goal of Orchard is to simplify the home buying and selling experience, making it more accessible and less daunting for individuals and families.

New York City, New YorkHeadquarters

2017Year Founded

$228.6MTotal Funding

SERIES_DCompany Stage

Real EstateIndustries

501-1,000Employees

Benefits

Comprehensive benefits - We offer medical, vision, and dental benefits for employees and dependents, with some plans fully sponsored by Orchard.

Paid parental leave - We offer new parents up to 18 weeks paid leave to bond with their newborns—plus a customized one-month transition period to ease into life as a working parent.

Paid family leave - We offer up to 10 weeks paid leave for employees who need to care for sick family members.

Flexible paid time off - We count your contributions, not vacation days. Take the time you need to recharge and refresh.

Team events - From monthly town hall meetings to team lunches and gatherings outside of the office, we make time to celebrate wins and unwind together.

Paid industry certification - We cover dues on licenses and renewal fees for brokers, realtors, and more.

Risks

Rising interest rates could deter potential homebuyers, impacting Orchard's core business.

iBuying platforms like Opendoor pose competitive threats to Orchard's 'Move First' approach.

Expansion into new markets may strain Orchard's resources and operational capabilities.

Differentiation

Orchard's 'Move First' approach allows clients to buy before selling their current home.

They offer free home valuations claimed to be 30% more accurate than competitors.

Orchard provides a comprehensive suite of vendor partner services for home improvement.

Upsides

Orchard ranks in the top 10 fastest-growing real estate companies in the U.S.

Expansion into Arizona, Oregon, and Washington opens new market opportunities.

Increased demand for digital real estate transactions aligns with Orchard's tech-driven model.

Land your dream remote job 3x faster with AI

Try Jobo Free