Senior Manager, Demand Generation – EMEA at Vercel

London, England, United Kingdom

Vercel Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, SaaSIndustries

Requirements

  • 6+ years of experience in demand generation, campaign management, or field marketing, ideally in B2B SaaS or developer tools
  • Proven ability to deliver pipeline impact through multi-channel campaigns (digital, events, partners, BDR)
  • Experience localizing global campaigns across multiple countries and languages
  • Strong data-driven mindset; ability to use analytics tools (Excel, Looker, Tableau, or similar) to inform decisions and optimize programs
  • Track record of influencing cross-functional and senior stakeholders

Responsibilities

  • Adapt and launch global, integrated campaigns for the EMEA region—owning strategy, execution, and measurement across Majors, Commercial, and Startups segments
  • Partner with sales to ensure demand programs drive qualified pipeline, with clear attribution and reporting against targets
  • Translate global plays into regionally relevant programs, ensuring messaging, assets, and offers resonate across EMEA markets. Balance speed to market with localization quality
  • Build strong relationships with global campaigns, field marketing, BDR, product marketing, and partner teams to ensure alignment and on-time delivery
  • Define and implement scalable processes for campaign intake, asset production, localization, and reporting. Drive continuous improvement through testing, automation, and analytics
  • Pilot new campaign approaches, tools, and tactics tailored to EMEA market dynamics, then scale best practices globally
  • Anticipate upstream blockers, prioritize resources effectively, and escalate issues to maintain campaign velocity

Skills

Demand Generation
Integrated Campaigns
Pipeline Creation
Campaign Strategy
Sales Partnership
Regional Localization
Campaign Planning
Campaign Execution
Campaign Measurement
Reporting
EMEA Markets

Vercel

Platform for building and deploying web applications

About Vercel

Vercel provides a platform for developers and businesses to build, deploy, and manage modern web applications. Its services include tools that enhance image and video workflows using AI features like smart cropping and object detection. Vercel simplifies the complexities of serverless architecture, allowing for global content delivery without extra infrastructure. The company ensures high security and uptime with features such as automatic HTTPS and DDoS protection. Unlike competitors, Vercel focuses on a managed global rendering layer and offers a subscription-based model tailored to various client needs, from individual developers to large enterprises. The goal of Vercel is to empower developers to create efficient and secure web applications.

San Francisco, CaliforniaHeadquarters
2015Year Founded
$547.6MTotal Funding
SERIES_ECompany Stage
Consumer Software, Enterprise Software, AI & Machine LearningIndustries
501-1,000Employees

Benefits

Health Insurance
Stock Options
Company Equity
Professional Development Budget
Unlimited Paid Time Off
Remote Work Options
Home Office Stipend

Risks

Increased competition in the cloud application platform space threatens Vercel's market share.
Rapid AI evolution may outpace Vercel's current offerings, risking competitive edge loss.
Reliance on a subscription model could be risky during economic downturns.

Differentiation

Vercel offers a managed global rendering layer for modern web applications.
The company provides advanced AI-powered tools for image and video optimization.
Vercel's platform supports full lifecycle media management with auto-tagging and access control.

Upsides

Vercel secured $250 million in Series E funding for growth and platform development.
The introduction of V0 enhances Vercel's offerings in AI-driven web development.
Recognition as a Visionary in Gartner's Magic Quadrant boosts Vercel's market position.

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