[Remote] Senior Manager, CRM (Marketplace) at Collectors

United States

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Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

5-8+ years of lifecycle marketing expertise with consumer-facing products (ecommerce, marketplaces, and/or entertainment)
2-3+ years of hands-on experience operating in Iterable
Mastery of CRM execution
Strong analytical skills to study customer behavior and identify behavioral patterns
Ability to design and build best-in-class CRM programs
Experience in designing and executing lifecycle marketing roadmaps for newly launched consumer products
Strong collaboration and communication skills to work with cross-functional teams

Responsibilities

Own end-to-end CRM for a new product offering, defining lifecycle marketing strategy and designing programs for customer acquisition, activation, and engagement/retention
Deliver results through lifecycle marketing, which is a core channel for the business' performance
Test and learn through designing marketing journeys and testing audience, messaging, timing, cadence, design, and incentives
Analyze and research customer behavior in the product experience to identify behavioral patterns and build customer archetypes/personas
Partner with analytics, consumer insights, and product organization to study customer behavior and identify opportunities for growth
Own strategy and execution of CRM programs, partnering with cross-functional teams to build, execute, and measure success
Build and execute lifecycle marketing roadmaps for newly launched consumer products
Work closely with internal and external partners to bring the CRM roadmap to life
Adapt to a fast-growing business unit and team, with a bias for action and a collaborative mindset

Skills

Collectors

Authenticates and grades collectibles items

About Collectors

Collectors.com specializes in the authentication and grading of valuable collectibles, including coins, sports cards, and memorabilia. The company assesses the condition and authenticity of these items, which is essential for determining their market value. Using advanced technologies like computer vision and machine learning, Collectors.com automates the grading process, enhancing both speed and accuracy. This service is crucial for individual collectors, dealers, and investors who want to ensure the quality of their items. Unlike many competitors, Collectors.com not only provides grading services but also offers a subscription model for access to valuable data insights on collectible prices and trends. The company's goal is to support the growing demand for collectible authentication while ensuring employee well-being through competitive benefits.

Santa Ana, CaliforniaHeadquarters

1986Year Founded

$100MTotal Funding

POST_IPO_DEBTCompany Stage

Data & Analytics, AI & Machine LearningIndustries

501-1,000Employees

Benefits

Health Insurance

401(K) Company Match

Paid Vacation

Paid Holidays

Employee Discounts

Flexible Work Hours

Fun Working Environment

Risks

Rising competition from Beckett Grading Services threatens market share.

Counterfeit collectibles pose a threat to Collectors' credibility.

Economic downturns may reduce demand for Collectors' services.

Differentiation

Collectors integrates AI and machine learning for precise grading and authentication.

Partnerships with eBay and GameStop enhance Collectors' market reach and service offerings.

Collectors offers a comprehensive marketplace with grading, vaulting, and selling services.

Upsides

Increased interest in digital collectibles boosts demand for authentication services.

Fractional ownership trends create new opportunities for grading and authentication.

Growing popularity of online marketplaces expands Collectors' service reach.

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