[Remote] Senior Growth Marketing Executive, Paid Search EU at Monzo

Cardiff, Wales, United Kingdom

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£42,500 – £52,500Compensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Fintech, BankingIndustries

Requirements

Put the customer first, as a mission-led company focused on benefiting customers
Take a ‘test and learn’ approach and love agile ways of working
Have run successful Paid Search acquisition campaigns for a fast-growing business - preferably in financial services
Have experience with bid management and automation tools
Proactively identify growth opportunities and turn them into a reality end-to-end
Like to use data to tell a story about performance and understand how customers engage
Nice to haves
Spanish/Italian native or second language
Experience in other paid media e.g. Affiliates, paid social etc (Meta and TikTok is a plus)

Responsibilities

Driving new growth for Monzo across Google, Apple Search, Microsoft and App ads, focused on user acquisition and cost efficiency
Contributing to overall EU growth strategy including new and existing channel opportunities and forecasting
Setting up, optimising, analysing and reporting on campaign performance
Owning and executing the test and learn process across structure, automation, landing pages, ad copy and extensions
Utilising automation solutions available and optimising processes whilst identifying opportunities for process improvement, and providing recommendations
Working closely with the data team on improving channel efficiency with innovative test launches, performance analysis, data attribution and collaboration with platform specialists
Working closely with brand, product marketing and creative studio to deliver high performance advertising, grounded around user insights and data
Building and maintaining strong relationships with key stakeholders, including senior leadership, fellow marketing teams, and cross-functional teams
Partnering closely with the platforms feeding into best in class JBPs, structure, experimentation and areas for improvement

Skills

Paid Search

Google Ads

Performance Max

App Ads

Microsoft Ads

Apple Search Ads

Meta Ads

TikTok Ads

Growth Marketing

Performance Marketing

Monzo

Digital-only banking platform for consumers

About Monzo

Monzo operates as a digital-only banking platform focused on providing a modern way for individuals to manage their finances. Its main product is a mobile app that allows users to track their income, spending, and savings easily. The app includes features that help users save money, such as automatically setting aside a portion of their paycheck or rounding up transactions to the nearest dollar. Monzo generates revenue through interest on deposits, fees for certain services, and interchange fees from card transactions, as well as offering overdrafts and personal loans. What sets Monzo apart from traditional banks is its real-time balance updates and instant spending notifications, which help users stay informed about their finances. The goal of Monzo is to provide a convenient, mobile-first banking experience that meets the needs of its growing customer base, which has surpassed 8 million users.

London, United KingdomHeadquarters

2015Year Founded

$1,856.7MTotal Funding

LATE_VCCompany Stage

Fintech, Financial ServicesIndustries

1,001-5,000Employees

Benefits

Competitive salary

Flexible working hours

Work from home

Stock options

32 days of paid vacation and public holidays per year

Health insurance

EAP

Learning budget

Home office stipend

Paid parental leave

Risks

Monzo breached UK banking regulations, risking reputational damage and fines.

Expansion into Europe poses regulatory challenges and potential licensing delays.

Reliance on digital platforms makes Monzo vulnerable to technological disruptions.

Differentiation

Monzo offers real-time spending updates and categorized transactions via a mobile app.

The 'Pots' feature allows users to set aside money for specific purposes.

Monzo Plus provides premium features like custom card designs and travel insurance.

Upsides

Monzo secured $400M in 2024, valuing the bank at $5 billion.

The partnership with SignLive enhances accessibility for Deaf customers.

Expansion into Europe in 2025 could significantly increase Monzo's customer base.

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