Director of E-Commerce
Skio- Full Time
- Senior (5 to 8 years)
The Senior Director of eCommerce for Sur La Table is responsible for the company’s online business. As a business leader, you will be responsible for planning and executing a comprehensive digital strategy to drive both near and long-term growth, while hitting forecasted revenue targets. Operationally, you will cover all aspects of eCommerce, including day-to-day business needs and launching key new customer-facing initiatives. You are a proven operator with a strong collaborative spirit that fosters cross-functional coordination and cross-department execution. You will work closely with multiple parts of the organization, including merchandise-buying, marketing, retail, customer service, and product-technology teams. You will obsess with delivering rich online brand experiences, increasing site engagement, and driving conversions, all of which create customer loyalty. You will manage the eCommerce budget and ensure it is tied directly back to forecasted revenue. This requires that you are a passionate brand advocate and a true customer champion, driving omni-channel performance and making key investment decisions using sound data analysis. This role is challenging and requires a big role within a fast-paced team.
Acquires and revitalizes struggling retail brands
CSC Generation specializes in acquiring and revitalizing struggling retail brands to make them profitable. The company identifies underperforming brands with potential and integrates them into its operating platform, which includes technology, skilled personnel, and efficient processes. This approach has allowed CSC Generation to successfully transform several well-known brands, such as DirectBuy and Sur La Table, into profitable ventures. The company generates revenue through the sales of products from its portfolio, which features over 325,000 items and attracts around 10 million monthly page views. Unlike many competitors, CSC Generation focuses on "unsexy" opportunities—brands that others might overlook but have significant turnaround potential. The goal of CSC Generation is to drive growth and profitability for the brands it acquires, ultimately enhancing the customer experience and increasing sales.