Senior Director, Brand & Communications - Remote

Senior Director, Brand and Corporate Communications

Employment Type: Full-time Location Type: Remote Salary: Not specified

Company Description

PayNearMe develops technology to facilitate the end-to-end customer payment experience, making it easy for businesses to accept, disburse and manage payments. Our modern and reliable platform lowers the total cost of payments by increasing acceptance rates, driving self-service and simplifying exceptions. We future-proof our clients’ payments roadmap by including all payment types and channels through a single contract and integration.

With PayNearMe, businesses can transform the outdated systems holding them back from achieving progress. PayNearMe has over 200 employees, raised a $45M Series D round in June 2023, and processes billions in payments annually. Headquartered in Silicon Valley, our team is distributed across the U.S. Join us in solving our clients’ biggest payment challenges.

Position Overview

PayNearMe is looking to add a dynamic Senior Director, Brand and Corporate Communications to our team, reporting to the EVP, Chief Marketing Officer. Help us reimagine payments! As Senior Director, Brand & Communications, you'll lead the strategy and execution to evolve our brand into a distinctive, trusted voice among clients, partners, employees, and the industry. You’ll develop integrated brand and communications strategies, creating a cohesive narrative across media, content, social and internal and external communications. Your work will elevate our market position and deepen stakeholder engagement. As a senior marketing leader, you'll collaborate cross-functionally and with executives, aligning brand storytelling with business priorities. You'll oversee communications, including media relations, analyst engagement, corporate communications, crisis management, reputation, and thought leadership—protecting and promoting our brand.

Responsibilities

Brand Strategy

• Own and evolve our brand identity, positioning, voice and narrative across all channels and experiences.
• Champion a consistent, clear and inspiring brand presence across marketing, product, sales, client success, and talent touchpoints.
• Ensure all initiatives are grounded in strategic goals, brand standards, and audience insights.

PR and Analyst Relations

• Lead media and analyst engagement strategies that strengthen PayNearMe’s leadership position, influence industry narratives, and support sales and investor confidence.
• Direct the overall PR and analyst relations strategy in alignment with brand narrative and business priorities.
• Cultivate relationships with key media and analyst contacts to increase brand visibility and impact.

Corporate Communications

• Serve as a trusted advisor to the executive team on external communications strategy and brand reputation.
• Lead crisis communications strategy and execution in collaboration with legal, people team and executive stakeholders.
• Guide partner- and client-facing communications to ensure clarity, consistency, and brand alignment.
• Develop proactive strategies to manage and enhance corporate reputation.
• Partner with People Team and executive leadership to support internal communications, employee engagement, and culture-building initiatives.

Social Media and Content Marketing

• Oversee development of brand content strategy and assets—including thought leadership, blog content, campaigns, and videos—to align with brand voice, strategic goals, and audience needs.
• Lead corporate social media strategy to expand reach, foster engagement, and amplify brand storytelling across channels.

Leadership & Collaboration

• Lead, mentor and grow a high-performing brand and communications team, beginning with one direct report.
• Manage agency and vendor relationships to scale execution and impact.
• Collaborate cross-functionally with Product Marketing, Demand Generation, Sales, and People teams to drive alignment and execution.
• Own budget planning, performance metrics, and reporting for brand and communications programs.

Qualifications

• 10–15+ years of experience in brand, communication...