Director of Brand Creative
PhantomFull Time
Expert & Leadership (9+ years)
Candidates should possess 10-15+ years of experience in brand and communications, with a proven ability to lead strategy and execution. Experience in developing integrated brand and communications strategies, managing media relations, analyst engagement, corporate communications, crisis management, reputation management, and thought leadership is required. A strong understanding of social media and content marketing strategies is also necessary, along with experience in leading and mentoring teams and managing agency relationships. Budget planning and performance metrics reporting experience is expected.
The Senior Director, Brand & Communications will lead the strategy and execution to evolve the company's brand into a distinctive, trusted voice. This role involves developing integrated brand and communications strategies, creating a cohesive narrative across media, content, social, and internal/external communications to elevate market position and deepen stakeholder engagement. Responsibilities include owning and evolving the brand identity, positioning, voice, and narrative; leading media and analyst engagement strategies; serving as a trusted advisor on external communications and brand reputation; leading crisis communications strategy and execution; guiding partner- and client-facing communications; developing proactive strategies to manage and enhance corporate reputation; supporting internal communications and employee engagement; overseeing the development of brand content strategy and assets; leading corporate social media strategy; and leading, mentoring, and growing a brand and communications team.
Flexible payments platform for diverse transactions
PayNearMe provides a payments platform that allows customers to pay in various ways, including cards, ACH transactions, cash, and mobile payment methods like PayPal and Venmo. The platform is designed to enhance the payment experience for both customers and businesses, making it easy for clients such as consumer lenders and online gaming companies to collect payments. PayNearMe stands out by offering a secure cash payment service at over 60,000 retail locations, which simplifies the payment process for users who prefer cash. Additionally, the platform utilizes artificial intelligence to personalize customer experiences and improve bill pay. The company's goal is to create a seamless and user-friendly payment experience while generating revenue through fees charged to businesses for processing payments.