Senior Customer Marketing Manager
Fieldguide- Full Time
- Senior (5 to 8 years)
Candidates should possess a Bachelor's degree in Marketing, Communications, or a related field, and have at least 7 years of experience in customer marketing, with a strong focus on customer advocacy and growth. Proven experience in developing and executing customer-first programs, including Customer Advisory Boards, storytelling initiatives, and post-sales engagement strategies is essential. Strong understanding of digital marketing channels, community building, and brand marketing is required.
As a Senior Customer Marketing Manager, you will build and maintain relationships with strategic customers, acting as their internal champion and advocating for their success. You will collaborate with customer success, sales, product marketing, and communications teams to identify and craft customer stories that support go-to-market initiatives. Furthermore, you will own and elevate the Customer Advisory Board by deepening engagement with strategic customers and partners, and contribute to the overall growth and retention of Webflow’s customer base.
Visual web design and development platform
Webflow provides a platform for designing, building, and launching responsive websites without the need for coding. Users can create websites visually, making it accessible to those without technical skills. The platform caters to a wide range of clients, including freelancers, small businesses, and large enterprises, and is particularly favored by designers and marketers. Webflow operates on a subscription-based model, offering various pricing plans that accommodate different needs, from personal websites to advanced e-commerce solutions. Additionally, it provides hosting services and a marketplace for templates and design assets. Unlike traditional web development tools, Webflow's user-friendly interface and comprehensive features set it apart, aiming to simplify web design for everyone.