Senior Customer Growth & Commercial Development Manager at PlayStation Global

San Mateo, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Gaming, Entertainment, TechnologyIndustries

Requirements

Commercially minded with a strong understanding of how marketing, product, and data come together to drive growth
Customer-obsessed, placing the customer first

Responsibilities

Define and drive a customer-first commerce strategy, ensuring personalization and data-led decision-making are at the heart of our approach
Work closely with marketing, product, and engineering teams to align capabilities and commercial objectives
Analyze existing customer data and commerce capabilities, identifying opportunities to gain more customer insight, target more effectively, communicate with greater relevance across channels, automate for scalability, tangibly measure performance against commercial outcomes, and optimise approaches
Think strategically and holistically to align commercial ambitions and define what is required to evolve our capabilities, ensuring we continue to drive customer satisfaction and lifetime value across all business lines
Develop strategies to further integrate marketing and commercial efforts to optimize lifecycle programs, experimentation efforts to identify and realize revenue growth opportunities, and measurement efforts to optimize investment
Advocate for long-term, sustainable growth strategies that balance short-term wins with long-term customer engagement
Support D2C strategic planning and annual goal-setting processes, to articulate customer-centric strategies and drive cross-functional alignment

Skills

Data Analysis

Automation

Personalization

Customer Analytics

Commercial Growth

Customer Lifetime Value

Data-Driven Decision Making

PlayStation Global

Designs and markets gaming consoles and accessories

About PlayStation Global

Working at PlayStation offers the opportunity to be part of a leading company in the gaming industry, renowned for its cutting-edge technology like haptic feedback and 4K HDR visuals. Employees are immersed in a culture of innovation and excellence that pushes the boundaries of gaming and entertainment. Contributing to a globally recognized brand that consistently delivers high-quality, immersive gaming experiences, ensures a dynamic and fulfilling work environment.

Foster City, CaliforniaHeadquarters

1994Year Founded

M_AND_ACompany Stage

Consumer Software, Entertainment, GamingIndustries

1,001-5,000Employees

Benefits

Health and wellness: Medical (PPO, HDHP, and HMO), dental, vision, disability, employee assistance program, flexible spending accounts, health savings account, student loan repayment assistance, education reimbursement program, wellness reimbursement, identity theft protection, basic and voluntary life and AD&D insurance, business travel accident insurance, 4.5% 401(k) match, commuter program, additional voluntary programs (group legal, pet insurance, auto and home insruance), onsite flu shots and biometric screenings

Family and time off: 12 paid holidays, generous PTO, paid parental leave, adoption assistance program, 529 college savings plan match, back-up child care, parental and elder care coaching

Perks: Sony product discounts, passport perks program, monthly $10 Playstation Network voucher, employee referral bonus, game launch events

Risks

Increased competition from cloud gaming services may impact PlayStation's market share.

Semiconductor shortages could affect PlayStation 5 sales and customer satisfaction.

Cybersecurity threats pose risks to PlayStation Network's stability and user trust.

Differentiation

PlayStation Network offers a comprehensive suite of gaming and media services.

The platform supports a wide range of PlayStation consoles and devices.

PlayStation's integration with PSVR enhances its virtual reality gaming experience.

Upsides

PlayStation's acquisition of Haven Studios could boost exclusive game offerings.

The rise of cross-platform play can increase user engagement on PlayStation Network.

Growing VR market aligns with PlayStation's investment in PSVR technology.

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