Digital Marketing Manager
Outset MedicalSalary not specified
Full Time
Junior (1 to 2 years)
Senior Associate, Website Marketing for Card at Capital One
Chicago, Illinois, United States
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Services, BankingIndustries
Requirements
- Bachelor’s degree or military experience
- At least 2 years of experience in multi-channel marketing
- At least 2 years of experience in planning, executing and analyzing marketing programs
- At least 2 years of experience managing creative processes and partnering with creative teams
- Experience developing creative intent / briefs, leading and managing creative processes, and working with creative teams and agencies
- Able to manage the details of multiple projects, deadlines and changing priorities, while maintaining excellent and accurate work
- Multi-channel marketing and direct response experience, including direct mail and digital
- A passion for leveraging data, metrics and insights to drive results and learnings
- A curious mindset, ready to dig in on consumer attitudes / behaviors / trends, and draw implications for marketing
- Highly effective communication skills with outstanding writing, editing, and presentation abilities
- Strong working knowledge of the Google Suite (Docs, Slides and Sheets)
- A continuous learner who is always informed about emerging marketplace trends
- Preferred Qualifications
- At least 2 years of experience working with cross-functional teams in a matrixed environment
- At least 2 years of experience working in an Agile team environment
- Experience in financial services marketing
Responsibilities
- Help set strategic vision/test plan for select customer marketing program(s)
- Lead development and execution of website marketing
- Collaborate with analyst teams to understand business performance / identify new opportunities and adjust strategies
- Synthesize research insights and marketing trends to identify new strategic recommendations to improve results
- Serve as key liaison for and collaborate with cross-functional teams including partners from: Marketing & Analysis (P&L owners), Creative, Operations/Production, Legal etc
- Work proactively in an agile environment and identify when to work outside the process in whitespace
- Ability to balance big picture strategic thinking with acute attention to details
Skills
Marketing Strategy
Website Marketing
Content Management
Data Analysis
A/B Testing
Multi-Channel Marketing
Creative Briefs
Project Management
Agile Methodology
Research Insights
Presentation Skills
Direct Response Marketing
Capital One
Offers diverse financial products and services
About Capital One
Capital One provides a variety of financial services aimed at making banking accessible and easy for everyone. The company offers products such as credit cards, savings accounts, car loans, and business checking accounts, catering to both individual consumers and small businesses primarily in the United States. Capital One's approach includes user-friendly banking solutions with no fees or minimums for checking accounts, allowing customers to manage their finances more effectively. They generate revenue through interest on loans, credit card fees, and investment banking services. What sets Capital One apart from its competitors is its strong commitment to financial inclusion and literacy, demonstrated through community partnerships and educational initiatives, such as collaborations with Khan Academy. The company's goal is to create a more inclusive financial system and empower customers with the knowledge and tools they need to make informed financial decisions.
McLean, VirginiaHeadquarters
2014Year Founded
$15.9MTotal Funding
IPOCompany Stage
Fintech, Financial ServicesIndustries
10,001+Employees
Benefits
Medical, Dental, & Vision coverage
Onsite Health Centers
Prescription saving with network of local pharmacies
Stock Purchase Plan
Education Assistance
401(k)
Flexible Spending Accounts
Life and Disability insurance
Generous paid time off + corporate & floating holidays
Registered dieticians on site, cooking classes and free virtual fitness classes
Employee Assistance Program
Risks
Increased competition in subscription management tools may dilute Capital One's advantage.
Over-reliance on partnerships could expose Capital One to technological risks.
Departure of key personnel like Joe Rodriguez may affect risk management continuity.
Differentiation
Capital One offers user-friendly banking with no fees or minimums for checking accounts.
The company partners with Khan Academy to provide financial literacy education.
Capital One is the first major U.S. bank to offer subscription management tools.
Upsides
Capital One's mobile app is a model for secure, user-friendly digital banking.
Data sharing with Worldpay enhances payment security and fraud prevention.
Partnerships with fintechs like Minna Technologies improve customer experience.
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