Senior Art Director at Credit Karma

Charlotte, North Carolina, United States

Credit Karma Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
FinTech, Financial ServicesIndustries

Requirements

  • 4+ years art direction experience in-house and/or agency
  • A strong, diverse portfolio of high-performing, high-craft, award winning work demonstrating conceptual ideas, marketing, process and solutions
  • A selection of video work that includes real examples of high-concept, high-performing, high-craft art direction
  • Proficiency in Figma, Illustrator and Photoshop
  • Strong practice of design principles
  • Knowledge of current digital marketing standard methodologies, including experience, responsive design and performance
  • A proven knowledge of current social media marketing standard methodologies, the nuances of different social media platforms and the power of short-form video
  • Strong time management skills and ability to prioritize multiple projects from concept to completion
  • Preferred qualifications
  • Experience with consumer finance
  • You can vocalize ideas and your process behind each idea, as well as present to key project stakeholder
  • Working knowledge of video production tools (After Effects, Premiere Pro, etc…) is a bonus, but not essential

Responsibilities

  • Collaborate with a team of experienced creatives to translate strong ideas into bold, breakthrough executions
  • Develop highly engaging content for multiple platforms, e.g. Broadcast, Instagram, TikTok and YouTube, etc…
  • Inspire and share your knowledge and deep understanding of how to reach and engage a young 18-24 audience with the wider team
  • Bring fresh and innovative ideas that help scale the business through brand consideration and product awareness
  • Collaborate with marketing partners and agency partners alike to develop innovative campaigns
  • Set the creative bar (we like it high) for the brand and deliver great work that directly impacts business outcomes (driving direct response, changing perception, increasing usage, etc)
  • Scale creative ideas up or down as needed to nail the brief while staying on budget and accomplishing business goals

Skills

Art Direction
Graphic Design
Video Production
Motion Graphics
Social Media Content
Broadcast Design
Creative Concepting
Trend Awareness
Instagram
TikTok
YouTube

Credit Karma

Provides free credit scores and financial tools

About Credit Karma

Credit Karma provides financial tools and resources to help individuals improve their financial health. The platform offers free access to credit scores, credit monitoring, and personalized recommendations for credit cards and loans, including options for cars, homes, and personal financing. Users can track their credit progress and receive alerts about changes to their credit reports. Unlike many competitors, Credit Karma operates on a freemium model, allowing users to access a wide range of services at no cost while earning revenue through partnerships with financial institutions. The company's goal is to empower its members to achieve their financial goals by providing helpful resources and fostering a sense of ownership and progress in their financial journeys.

Oakland, CaliforniaHeadquarters
2007Year Founded
$358MTotal Funding
ACQUISITIONCompany Stage
Fintech, Cybersecurity, Financial ServicesIndustries
1,001-5,000Employees

Benefits

Health Insurance
Dental Insurance
401(k) Retirement Plan
Commuter Benefits
Wellness Program
Paid Vacation
Paid Sick Leave
Education Perks

Risks

Increased competition from Walmart-backed FinTech One could challenge Credit Karma's market share.
Integration challenges from Zendrive acquisition may distract from Credit Karma's core objectives.
Intuit's AI advancements could overshadow Credit Karma's financial tools and services.

Differentiation

Credit Karma pioneered free credit scores, setting it apart in personal finance.
The company offers a comprehensive suite of free financial tools and recommendations.
Credit Karma's freemium model generates revenue through partnerships with financial institutions.

Upsides

Credit Karma's acquisition of Zendrive enhances its mobility risk intelligence offerings.
AI-driven financial assistants could inspire Credit Karma to develop personalized financial tools.
Growing digital solutions adoption by SMBs presents expansion opportunities for Credit Karma.

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