Nielsen

Sales Manager- Retail Collaboration

Bentonville, Arkansas, United States

Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Retail, Market Research, Adult BeverageIndustries

Sales Manager - Adult Beverage Insights (NIQ/Walmart)

Employment Type: Full-time Location Type: Remote Salary: $74,900.00 - $77,000.00 (Anticipated base compensation, actual salary may vary based on experience, qualifications, skills, and location. This role may also be eligible for a sales-based incentive or performance-based bonus.)


Company Description

  • Role Designation: US role, must be in the US at the time of application to be considered.
  • Remote Preference: Preferred locations are Chicago or Bentonville.
  • Compensation Structure: This is a commission-based selling role that offers a base compensation in addition to a sales-based incentive tied to annual revenue generation versus target.

Position Overview

As a Sales Manager, you will lead sales, manage revenue impact, and utilize insights for your assigned targets within NIQ/Walmart’s Adult Beverage Insights Program. Your success will be driven by three core areas:

  • Executing against annual sales targets through new client acquisition and retention/upselling of existing clients.
  • Demonstrating value through insights, helping clients turn data into action.
  • Building strong internal and external partnerships to support sales and customer success efforts.

Your background in Walmart and the Adult Beverage industry will enable you to craft compelling business cases, lead impactful presentations in the complex industry of Suppliers and Distributors, and demonstrate how our insights drive ROI and urgency.


Key Responsibilities

  • Develop and execute a strategic sales plan for assigned clients and targets.
  • Leverage insights to build persuasive proposals and sales materials tailored to client needs.
  • Support the Program Director of Sales with thought leadership deliverables, lead generation templates, and management of the pricing tool.
  • Maintain accurate pipeline tracking and opportunity status updates.
  • Collaborate with internal teams (Account Leads, SDRs, Product) to align on client strategy.
  • Cultivate relationships with key client stakeholders (Account Manager – Sales and Category, Analysts).
  • Monitor contracts to ensure timely delivery and renewal readiness.
  • Provide client feedback to product teams to inform solution enhancements.

About You

You are a natural at selling analytics solutions to professionals in Category Management, Sales, and Supply Chain. You bring a can-do attitude, a drive to exceed targets, and a passion for turning insights into action. You thrive on testing new ideas, uncovering the number that shifts perspectives, building relationships with decision-makers, and knowing how to open doors and close deals with confidence.

What sets you apart is your ability to listen deeply to understand what matters most to your clients, and craft compelling business stories that align with their goals. You translate data into value, demonstrate clear ROI, and create urgency—backed by strong communication and negotiation skills that move conversations forward.


Qualifications

  • 2-3 years of experience with Walmart Sales and Supply Chain Insights and/or the Adult Beverage Industry.
  • Proven success in consultative, data-driven solution selling.
  • Strong “hunter” mentality with a track record of exceeding sales goals.
  • Experience managing full sales cycles (short and long).
  • Excellent communication, negotiation, and stakeholder management skills.
  • Strong analytical thinking and problem-solving abilities.
  • Collaborative mindset and ability to work cross-functionally.
  • High sense of urgency and accountability to deliver results.
  • Familiarity with NielsenIQ tools and platforms is a plus.

Additional Information

Benefits:

  • Flexible working environment.
  • Comprehensive health insurance.
  • Industry-leading parental leave.
  • Life insurance.
  • Education support.
  • And more.

Skills

Sales Strategy
Client Acquisition
Client Retention
Upselling
Data Analysis
Business Development
Presentation Skills
Relationship Management
Pipeline Management
Contract Management
Product Feedback

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

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