Sales Director at Nielsen

London, England, United Kingdom

Apply Now

Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Media, Market ResearchIndustries

Requirements

Minimum 8-10 years of experience in business development or sales, preferably within the media agency, ad tech or data analytics space
Deep understanding of audience data, measurement solutions, and media buying processes within media agencies
Proven track record of meeting or exceeding sales targets and growing revenue with large enterprise clients
Exceptional relationship-building, negotiation, and communication skills
High sales activity – outreach, meetings, pipeline management, deal closing
Experienced in scoping and developing proposals and negotiation strategies
Analytical mindset with the ability to translate data into actionable insights
Excellent sales pipeline management skills with a track record of predictability and consistency
Ability to work independently and collaboratively in a fast-paced, dynamic environment
Proficient in Microsoft Office software
BA with a concentration in Communications, Marketing or Media a plus
Additional European language a plus
Senior contacts in Media & Social Agencies a must
Digital and data sales experience
Experienced, determined, self-motivated, willing to go the extra mile while hunting for new business
Out-of-the-box thinker who can capitalize on new opportunities and thrive in a strong team-based environment
Self-starter with contacts across media agencies – both from a strategic and tactical point of view
Effective Communication, Value people & the benefit of teamwork, Result Driven, Show integrity & responsibility, Positive & solution focused, Show initiative, innovation & a strong desire to improve

Responsibilities

Prospecting, networking, and developing new business opportunities with media agencies
Employ a consultative approach to deeply understand clients’ needs and position NIQ solutions to solve their business challenges
Evangelize NIQ data assets with media agencies to drive pipeline on custom and syndicated audiences
Communicate effectively with clients both written and orally and provide excellent customer support
Generating sales leads and maintaining a pipeline of sales opportunities across a portfolio of clients consistent with NIQ’s growth strategy
Negotiate annual or multi-year contracts and ensure maximum renewal rate
Develop insightful presentations and educate clients on current NIQ capabilities and resources
Achieving sales quota consistent with NIQ margin goals and delivery expectations
Collaborate with internal Commercial and Product teams to ensure client satisfaction, renewal and growth with each account
Network within NIQ to unlock Advertiser relationships and work from a 2-pronged approach with the Agency and Advertiser to attain and develop revenue
Engage with media agencies, developing and executing a strategic sales plan to increase revenue through NIQ Data-as-a-Service solutions
Drive & develop client relationships, optimize client investments, and help agencies utilize NIQ’s data to improve audience targeting, planning and campaign measurement

Skills

sales strategy

client relationship management

prospecting

networking

consultative selling

data sales

digital sales

pipeline management

contract negotiation

presentations

audience targeting

campaign measurement

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

Land your dream remote job 3x faster with AI

Try Jobo Free