Sales Director, Brands & Agencies at Swayable

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Advertising, Marketing, Market ResearchIndustries

Requirements

5+ years of experience in sales focused on consumer research, advertising, or marketing data
Demonstrated track record of delivering against quota and excelling in a highly competitive market
Exceptional communication, presentation and relationship building skills
Excellent knowledge of marketing and research industry trends, technology platforms and pricing models
Ability to think strategically, strong understanding of traditional and contemporary sales dynamics, tactics and strategies
Strong working knowledge of Microsoft Office and CRM software (Excel, Word, PowerPoint, Hubspot and Salesforce.com or equivalent)
Ability to work autonomously - stay organized and show/track progress weekly to management
Ability to work remotely - flexible to work hours that span time zones to support clients and internal meetings

Responsibilities

Evangelize and articulate the unique value proposition of the Swayable platform to direct brands, creative agencies, and media buying/planning agencies
Strategize and generate revenue from agencies and account assignments through sales calls and sales presentations
Develop account strategies to secure long-term media and platform relationships, develop requests for proposal responses, while delivering against client business needs & objectives
Grow and cultivate deep relationships at all levels within assigned accounts, demonstrating a thorough understanding of account's organization, needs and revenue potential
Meet and exceed quarterly/annual sales goals
Use CRM consistently to record sales activity, deal pipeline and forecast revenue accurately
Proactively provide client insights, industry specific information and become the go-to subject matter expert in the creative and copy testing research space

Skills

Key technologies and capabilities for this role

CRMSales PresentationsAccount ManagementRFP ResponsesQuota AttainmentConsumer ResearchAdvertising SalesMarketing DataCreative TestingCopy Testing

Questions & Answers

Common questions about this position

What experience is required for the Sales Director role?

Candidates need 5+ years of experience in sales focused on consumer research, advertising, or marketing data, a demonstrated track record of delivering against quota in a competitive market, and exceptional communication, presentation, and relationship building skills.

Is this position remote-friendly?

Yes, the role supports remote work and requires flexibility to adjust hours across time zones for clients and internal meetings.

What is the salary or compensation for this role?

This information is not specified in the job description.

What does the team at Swayable look like?

Swayable is a fast-growing, 35-person team backed by top technology and social impact investors, including Y Combinator.

What makes a strong candidate for this Sales Director position?

Strong candidates have existing relationships with key decision makers at Fortune 500 brands and top marketing agencies in New York, LA, and/or Chicago, startup experience, and a background in selling market research tools, advertising, or data.

Swayable

Creative pre-testing platform for advertisements

About Swayable

Swayable provides a platform for pre-testing advertisements and messages to assess their effectiveness before they are launched. The platform uses data science and Randomized Controlled Trial (RCT) methodology to analyze the persuasive impact of various advertising assets. By gathering feedback from thousands of participants in just 24 hours, Swayable allows marketers to explore different audience segments and understand which messages resonate best. This approach helps businesses save money and improve their communication strategies. Unlike many competitors, Swayable is dedicated to truth-telling and operates as a public benefit corporation, emphasizing the importance of effective and honest messaging.

San Francisco, CaliforniaHeadquarters

2017Year Founded

$120KTotal Funding

EARLY_VCCompany Stage

Data & Analytics, Consulting, Social ImpactIndustries

11-50Employees

Benefits

Health Insurance

Paid Vacation

401(k) Retirement Plan

Equity Options

Professional Development Budget

Hybrid Work Options

Risks

Increased competition from AI-driven ad testing platforms like Pattern89.

Potential privacy concerns due to large-scale data collection.

Economic downturns could reduce marketing budgets of major clients.

Differentiation

Swayable uses RCT methodology for precise ad performance insights.

The platform serves major brands like AirBnB, Amazon, and Meta.

Swayable is a public benefit corporation committed to effective truth-telling.

Upsides

AI-driven creative optimization tools are a growing trend.

Synthetic data for ad testing is gaining traction.

Rising interest in privacy-preserving data analytics enhances Swayable's offerings.

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