Sales Development Representative (SDR) at Reality Defender

New York, New York, United States

Reality Defender Logo
$85,000 – $120,000Compensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Cybersecurity, Technology, AIIndustries

Requirements

  • 1+ years of work experience in a sales or customer-facing role
  • Excellent written and verbal communication skills
  • Experience with CRM tools (Hubspot, Salesforce, etc.)

Responsibilities

  • Prospect into strategic business accounts via cold call, email and social strategies to educate them on our products
  • Collaborate with Sales team to develop and implement prospecting strategies that will create a strong sales pipeline
  • Engage inbound leads and apply qualification assessments through initial communications and ongoing metrics
  • Support Product Lead sales motion to promote Free Tier usage to self-service paying customers and enterprise sales motions
  • Experiment with different audiences, messaging, and channels to generate new business opportunities
  • Gain a deep understanding of Reality Defender’s product offerings
  • Learn the sales process and how to collaborate with the Sales and Marketing teams
  • Qualify inbound leads and support discovery and qualification process
  • Engage in lead generation and prospecting
  • Support Product Lead Growth (PLG) generated Product Qualified Leads (PQLs) to convert into paying customers and enterprise pipeline
  • Research prospects to match against Reality Defender’s ICP
  • Use existing materials and custom messaging to nurture qualified prospects into the sales pipeline
  • Experiment with new strategies by establishing small-scale tests with leads before incorporating into regular sourcing efforts
  • Participate in meetings booked with Account Executives and set them up for a successful prospect handoff
  • Analyze data from outreach efforts to improve internal practices
  • Maintain accurate data management to support future sales predictions
  • Train others on how to position Reality Defender’s product offerings
  • Frequently collaborate with Sales and Marketing team members on new materials to educate prospects and customers
  • Identify bottlenecks in the pipeline and suggest strategies to combat these issues

Skills

HubSpot
Salesforce
Cold Calling
Email Outreach
Social Selling
Prospecting
Lead Qualification
CRM

Reality Defender

Deepfake detection for enterprises and governments

About Reality Defender

Reality Defender offers deepfake detection solutions to protect enterprises, platforms, and governments from AI-generated threats. Its detection platform scans images, videos, and audio in real time to identify fabricated content, helping to prevent misinformation. The company stands out by providing enterprise-grade services through a subscription model that allows easy integration into existing systems. The goal is to enhance fraud prevention and maintain the authenticity of digital content for clients.

New York City, New YorkHeadquarters
2018Year Founded
$46.7MTotal Funding
SERIES_ACompany Stage
Enterprise Software, Cybersecurity, AI & Machine LearningIndustries
51-200Employees

Risks

Free tools like TrueMedia's may undercut Reality Defender's subscription model.
Rapid increase in deepfakes could overwhelm current detection capabilities.
Commoditization of AI tools challenges Reality Defender to update detection algorithms.

Differentiation

Reality Defender offers real-time detection for images, videos, and audio deepfakes.
The platform is government-approved, ensuring high reliability and accuracy for clients.
Reality Defender uses a multi-model approach, enhancing detection capabilities across various media types.

Upsides

Raised $33M in Series A to expand technology and market reach.
Partnership with Respeecher enhances audio deepfake detection capabilities.
Won 'Most Innovative Startup' at RSA Conference 2024, boosting credibility.

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