Sales Development Representative (SDR) at Reality Defender

New York, New York, United States

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$85,000 – $120,000Compensation

Entry Level & New Grad, Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Cybersecurity, Technology, AIIndustries

Requirements

1+ years of work experience in a sales or customer-facing role
Excellent written and verbal communication skills
Experience with CRM tools (Hubspot, Salesforce, etc.)

Responsibilities

Prospect into strategic business accounts via cold call, email and social strategies to educate them on our products
Collaborate with Sales team to develop and implement prospecting strategies that will create a strong sales pipeline
Engage inbound leads and apply qualification assessments through initial communications and ongoing metrics
Support Product Lead sales motion to promote Free Tier usage to self-service paying customers and enterprise sales motions
Experiment with different audiences, messaging, and channels to generate new business opportunities
Gain a deep understanding of Reality Defender’s product offerings
Learn the sales process and how to collaborate with the Sales and Marketing teams
Qualify inbound leads and support discovery and qualification process
Engage in lead generation and prospecting
Support Product Lead Growth (PLG) generated Product Qualified Leads (PQLs) to convert into paying customers and enterprise pipeline
Research prospects to match against Reality Defender’s ICP
Use existing materials and custom messaging to nurture qualified prospects into the sales pipeline
Experiment with new strategies by establishing small-scale tests with leads before incorporating into regular sourcing efforts
Participate in meetings booked with Account Executives and set them up for a successful prospect handoff
Analyze data from outreach efforts to improve internal practices
Maintain accurate data management to support future sales predictions
Train others on how to position Reality Defender’s product offerings
Frequently collaborate with Sales and Marketing team members on new materials to educate prospects and customers
Identify bottlenecks in the pipeline and suggest strategies to combat these issues

Skills

Key technologies and capabilities for this role

HubSpotSalesforceCold CallingEmail OutreachSocial SellingProspectingLead QualificationCRM

Questions & Answers

Common questions about this position

What is the salary range for the Sales Development Representative position?

The salary range is $85K - $120K.

Is this a remote position or does it require office work?

This is an in-office position requiring presence in New York City.

What skills and experience are required for this SDR role?

Candidates need 1+ years of work experience in a sales or customer-facing role, excellent written and verbal communication skills, and experience with CRM tools like Hubspot or Salesforce.

What is the company culture like at Reality Defender?

Reality Defender fosters an innovative, entrepreneurial environment focused on continuous engineering, rigorous testing, and collaboration between Sales, Marketing, and Product teams to combat deepfake threats.

What makes a strong candidate for this SDR position?

A strong candidate has an entrepreneurial spirit, experience in sales or customer-facing roles, excellent communication skills, CRM proficiency, and the ability to experiment with outreach strategies to build pipelines.

Reality Defender

Deepfake detection for enterprises and governments

About Reality Defender

Reality Defender offers deepfake detection solutions to protect enterprises, platforms, and governments from AI-generated threats. Its detection platform scans images, videos, and audio in real time to identify fabricated content, helping to prevent misinformation. The company stands out by providing enterprise-grade services through a subscription model that allows easy integration into existing systems. The goal is to enhance fraud prevention and maintain the authenticity of digital content for clients.

New York City, New YorkHeadquarters

2018Year Founded

$46.7MTotal Funding

SERIES_ACompany Stage

Enterprise Software, Cybersecurity, AI & Machine LearningIndustries

51-200Employees

Risks

Free tools like TrueMedia's may undercut Reality Defender's subscription model.

Rapid increase in deepfakes could overwhelm current detection capabilities.

Commoditization of AI tools challenges Reality Defender to update detection algorithms.

Differentiation

Reality Defender offers real-time detection for images, videos, and audio deepfakes.

The platform is government-approved, ensuring high reliability and accuracy for clients.

Reality Defender uses a multi-model approach, enhancing detection capabilities across various media types.

Upsides

Raised $33M in Series A to expand technology and market reach.

Partnership with Respeecher enhances audio deepfake detection capabilities.

Won 'Most Innovative Startup' at RSA Conference 2024, boosting credibility.

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