Programmatic Ad Operations Specialist (PST or MST) at StackAdapt

United States

StackAdapt Logo
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Advertising, Marketing TechnologyIndustries

Requirements

  • Real Time Bidding/programmatic experience (DSP, Ad Network, etc)
  • Experience building and optimizing digital marketing campaigns
  • Experience creating and delivering pixel-based data-capturing systems
  • Foundation in marketing concepts and business-related marketing objectives
  • Proficiency in Excel, PowerPoint, Word, and the Google Suite of Business Applications
  • The ability to grasp technical concepts and platform-based knowledge, and distill that knowledge into clear, concise communications
  • An understanding of the digital advertising sales landscape, trends, and ideas
  • Proven success whilst working in a fast-paced environment
  • Located in PST or MST time zones

Responsibilities

  • Collaborate with Client Services to fulfill client deliverables, including campaign trafficking, campaign modifications, and internal-facing ad operations
  • Creation and delivery of pixel-based data-capturing systems
  • QA campaign assets, pixels and campaigns before launching
  • Identify areas of opportunity to optimize the campaign setup process alongside our product and technology teams
  • Establish techniques, best practices and processes to support and maximize the creation of successful campaigns

Skills

Programmatic
Real Time Bidding
DSP
DV360
Meta
Amazon
Pixel Tracking
Campaign Trafficking
Excel
Google Suite
QA Testing
Campaign Optimization

StackAdapt

Programmatic advertising and digital marketing platform

About StackAdapt

StackAdapt specializes in programmatic advertising, which uses software to automate the buying of digital ads. The company provides a platform that enables businesses to run display, video, and native advertising campaigns efficiently. Its main product is a Demand Side Platform (DSP) that allows advertisers to purchase digital ad space in real-time, ensuring that ads reach the right audience at the right moment. Unlike many competitors, StackAdapt does not require monthly minimum spending, giving clients flexibility in their advertising budgets. The company also offers a Creative Studio to help clients enhance their ad content for better results. StackAdapt is particularly recognized for its expertise in native advertising, boasting the largest scale in the industry with numerous integrations and partnerships. The goal of StackAdapt is to empower agencies and brands to maximize their digital advertising efforts through a comprehensive and flexible platform.

Toronto, CanadaHeadquarters
2014Year Founded
$4.2MTotal Funding
SERIES_BCompany Stage
Consumer Software, EntertainmentIndustries
1,001-5,000Employees

Benefits

Health Insurance
Mental Health Support
401(k) Company Match
401(k) Retirement Plan
Paid Vacation
Unlimited Paid Time Off
Remote Work Options
Work-from-home reimbursements
Professional Development Budget
Conference Attendance Budget
Parental Leave
Company Equity
Competitive salary + equity
Flexible Work Hours
Employee Stock Purchase Plan
Wellness Program
Gym Membership

Risks

Emerging DSPs with innovative features may erode StackAdapt's market share.
Stricter privacy regulations could impact StackAdapt's data-driven advertising strategies.
Economic downturns may lead to reduced advertising budgets, affecting StackAdapt's revenue.

Differentiation

StackAdapt offers no monthly minimums, providing flexibility for seasonal advertising demands.
The platform boasts the largest scale for native advertising with 30 integrations.
StackAdapt's Creative Studio optimizes ad content for better performance.

Upsides

StackAdapt's collaboration with Channel 4 expands broadcast advertising opportunities in the UK.
The launch of self-serve brand lift tools in APAC enhances campaign management flexibility.
Partnership with DoubleVerify improves post-impression measurement tracking for advertisers.

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