Veeva Systems

Product Marketing Manager - Compass

Atlanta, Georgia, United States

Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, Enterprise SoftwareIndustries

Requirements

Candidates should possess 3+ years of B2B product marketing experience, demonstrating success in marketing complex enterprise cloud software solutions, the ability to work independently with minimal management oversight, exceptional written and oral communication skills with a persuasive writing style, strong presentation skills, and a detail-oriented approach suitable for dynamic work environments.

Responsibilities

The Product Marketing Manager will support go-to-market programs for new offerings, market segments, and geographies, gain a deep understanding of buyer needs, develop product messaging for various media channels, support global launch initiatives, partner with product and market strategy, identify customer success stories, create content such as thought leadership pieces and marketing materials, and build a library of sales tools including customer presentations and competitive materials.

Skills

Product Marketing
Go-to-market strategy
Demand Generation
Field Enablement
Customer Marketing
Product Messaging
Content Creation
PR
Social Media
Sales Tools

Veeva Systems

Quality and regulatory software solutions provider

About Veeva Systems

Veeva Systems offers software solutions for quality, regulatory, and advertising claims management, focusing on consumer products and chemical companies. Their cloud-based platform provides visibility and traceability throughout the product journey, ensuring compliance with regulations and accelerating time-to-market. Unlike competitors, Veeva has specialized expertise in both the Life Sciences and Chemical sectors, allowing them to effectively address industry-specific challenges. The company's goal is to help clients efficiently bring safe and compliant products to market.

Key Metrics

Pleasanton, CaliforniaHeadquarters
2007Year Founded
$6.8MTotal Funding
IPOCompany Stage
Enterprise Software, Healthcare, Consumer GoodsIndustries
5,001-10,000Employees

Benefits

Parental leave
PTO
Free food
Health, dental, & vision insurance
Gym membership reimbursement

Risks

Manual processes in medtech content management risk compliance issues and market delays.
GenAI features in Vault CRM may face data privacy and security challenges.
Rapid product expansion could lead to integration challenges and customer dissatisfaction.

Differentiation

Veeva Systems specializes in cloud-based software for the life sciences industry.
The company offers a subscription-based model ensuring continuous updates and improvements.
Veeva's Vault CRM Suite connects sales, marketing, and medical for customer-centric engagement.

Upsides

Veeva Compass Patient platform supports patient journey analysis and market sizing.
GenAI features in Vault CRM enhance field productivity with contextual task automation.
Veeva's digital HACCP solution improves safety and efficiency in compliance processes.

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