Director of Product Design
PhantomSalary not specified
Full Time
Expert & Leadership (9+ years)
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Real Estate, PropTechIndustries
Requirements
- Bachelor’s degree or equivalent practical experience
- 12+ years of experience in product design, digital product strategy, or related fields
- 5+ years of people management experience, including hiring, mentoring, and performance management
- Proven track record of leading design-driven products at scale, ideally in proptech, SaaS, IoT, or consumer platforms
- Portfolio showcasing end-to-end product design work across mobile and web applications, with measurable impact
- Master’s degree in Design, HCI, Computer Science, or related field preferred
- Experience managing distributed design teams preferred
- Familiarity with smart home technologies, IoT platforms, or connected hardware/software ecosystems preferred
Responsibilities
- Define the long-term design vision for Flow’s property management and smart living platforms—balancing user needs, business outcomes, and technical possibilities
- Actively contribute to product design—creating flows, wireframes, prototypes, and polished UI for web and mobile applications
- Manage, mentor, and grow a small but expanding team of product designers. Provide feedback, career development, and coaching while fostering a culture of creativity, collaboration, and accountability
- Recruit top design talent, ensuring Flow attracts and retains world-class product designers
- Lead the creation and evolution of a scalable design system that spans devices, contexts, and user groups
- Design intuitive experiences that integrate IoT, automation, and connected home technology into everyday living
- Partner with engineering, product management, and data science to bring insights to life and influence company-wide strategy through design thinking
- Turn research, resident feedback, and behavioral insights into actionable improvements and breakthrough opportunities
- Collaborate with analytics to track engagement, adoption, and satisfaction—using data to refine and elevate design outcomes
Skills
Key technologies and capabilities for this role
Questions & Answers
Common questions about this position
What type of employment is this position?
This is a salaried, full-time position.
Is this role remote or does it require office work?
This information is not specified in the job description.
What are the key responsibilities of the Product Design Leader?
Key responsibilities include defining the long-term design vision, actively contributing to product design like flows and prototypes, managing and mentoring a team of designers, recruiting talent, leading a scalable design system, and partnering with engineering and product teams.
What is the team structure for this role?
The role involves managing, mentoring, and growing a small but expanding team of product designers while collaborating with engineering, growth, product management, and data science partners.
What is required to apply for this position?
A portfolio is required for consideration.
Flow
Develops rental properties fostering community connection
About Flow
Flow Life focuses on transforming the rental housing market by creating communities that prioritize connection, well-being, and harmony with nature. The company develops and manages rental properties designed to foster a sense of belonging among residents, addressing the common issue of isolation felt by many renters. Flow Life primarily targets urban renters, including individuals and families who seek more than just a place to live; they desire a vibrant community and opportunities for personal growth. Unlike traditional rental companies, Flow Life emphasizes community-building and environmental integration, allowing them to attract tenants willing to pay a premium for a fulfilling living experience. The company's goal is to create spaces where residents can thrive, guided by their core values of giving, growing, loving, and committing.
Miami, FloridaHeadquarters
2022Year Founded
$340.5MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Social Impact, Real EstateIndustries
201-500Employees
Benefits
Medical, dental, and vision insurance plans
PTO
Commuter benefits
401(k) Plan
Monthly phone stipend
Risks
Adam Neumann's past controversies may affect Flow's brand reputation.
Regulatory scrutiny may hinder adoption of digital wallets and cryptocurrencies.
Intense competition in South Florida's proptech ecosystem could challenge Flow.
Differentiation
Flow integrates digital wallets for seamless financial transactions in residential real estate.
Flow focuses on community-building and well-being in urban rental housing.
Flow offers a unique blend of physical and digital living experiences.
Upsides
Growing demand for community-focused living aligns with Flow's mission.
Proptech innovation in South Florida offers expansion opportunities for Flow.
Blockchain technology can enhance property management efficiency for Flow.
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