StackAdapt

Product Data Analyst, Mobile App User Acquisition (USA or Canada)

United States

Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
AI & Machine Learning, Data & Analytics, Advertising TechnologyIndustries

Requirements

Candidates should possess a Bachelor’s degree in Data Science, Business Analytics, Statistics, Computer Science, or a related field, and 2-4 years of experience in data analysis, business intelligence, or product analytics within advertising technology, mobile user acquisition, or performance marketing. Strong SQL skills and proficiency in data visualization tools such as ThoughtSpot, Tableau, Looker, or Power BI are required, along with familiarity with Python or R for statistical analysis.

Responsibilities

The Product Data Analyst will analyze past and present mobile user acquisition (UA) campaign data to identify key trends and provide insights for optimization, establish and refine core metrics, collaborate with BI, Data Engineering, and Data Analytics teams to build data solutions, partner with Product and Machine Learning teams to analyze data trends and optimize targeting models, and lead weekly performance reviews, present key findings, and share data-driven recommendations with stakeholders. They will also prepare and present QBRs to the leadership team, highlighting campaign trends and data-driven insights, and work with MMPs like Adjust, AppsFlyer, or Kochava.

Skills

SQL
ThoughtSpot
Tableau
Looker
Power BI
Python
R
Data Analysis
Business Intelligence
Product Analytics
Statistical Analysis

StackAdapt

Programmatic advertising and digital marketing platform

About StackAdapt

StackAdapt specializes in programmatic advertising, which uses software to automate the buying of digital ads. The company provides a platform that enables businesses to run display, video, and native advertising campaigns efficiently. Its main product is a Demand Side Platform (DSP) that allows advertisers to purchase digital ad space in real-time, ensuring that ads reach the right audience at the right moment. Unlike many competitors, StackAdapt does not require monthly minimum spending, giving clients flexibility in their advertising budgets. The company also offers a Creative Studio to help clients enhance their ad content for better results. StackAdapt is particularly recognized for its expertise in native advertising, boasting the largest scale in the industry with numerous integrations and partnerships. The goal of StackAdapt is to empower agencies and brands to maximize their digital advertising efforts through a comprehensive and flexible platform.

Key Metrics

Toronto, CanadaHeadquarters
2014Year Founded
$4.2MTotal Funding
SERIES_BCompany Stage
Consumer Software, EntertainmentIndustries
1,001-5,000Employees

Benefits

Health Insurance
Mental Health Support
401(k) Company Match
401(k) Retirement Plan
Paid Vacation
Unlimited Paid Time Off
Remote Work Options
Work-from-home reimbursements
Professional Development Budget
Conference Attendance Budget
Parental Leave
Company Equity
Competitive salary + equity
Flexible Work Hours
Employee Stock Purchase Plan
Wellness Program
Gym Membership

Risks

Emerging DSPs with innovative features may erode StackAdapt's market share.
Stricter privacy regulations could impact StackAdapt's data-driven advertising strategies.
Economic downturns may lead to reduced advertising budgets, affecting StackAdapt's revenue.

Differentiation

StackAdapt offers no monthly minimums, providing flexibility for seasonal advertising demands.
The platform boasts the largest scale for native advertising with 30 integrations.
StackAdapt's Creative Studio optimizes ad content for better performance.

Upsides

StackAdapt's collaboration with Channel 4 expands broadcast advertising opportunities in the UK.
The launch of self-serve brand lift tools in APAC enhances campaign management flexibility.
Partnership with DoubleVerify improves post-impression measurement tracking for advertisers.

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