Playable Ads Associate at Voodoo

Paris, Île-de-France, France

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Mobile Gaming, Digital AdvertisingIndustries

Requirements

At least 3 years of experience in the Creative Production segment
Exceptional project management skills
Strong ability to develop detailed playables briefs
Strong interest and knowledge of the mobile apps industry, including benchmarking and brainstorming innovative ideas
Good eye for design and capability to articulate design decisions
Previous experience in a creative or art direction role working with third party providers (technical background in playables highly appreciated)
Entrepreneurial mindset and ability to adapt to a high-paced environment
Fluent in English
Good understanding of the casual mobile game market, mobile advertising, and Playable Ads marketing

Responsibilities

Analyze performance of playables to derive clear learnings for further development
Benchmark the market and networks to provide findings for ideation
Create Playables briefs based on performance and game feel experience, and provide art direction and assets
Manage your own portfolio of games and end-to-end (E2E) playables production and upload
Track performance of playables and define strategies to improve it
Collaborate with cross-functional teams (Product, User Acquisition, Video, Analytics, etc.) to optimize ideation for production and align playables strategy among stakeholders
Constantly identify and propose improvement opportunities for processes and playables development

Skills

Key technologies and capabilities for this role

Playable AdsHTMLMobile AdvertisingPerformance AnalysisCreative BriefsArt DirectionAd NetworksCasual Mobile Games

Questions & Answers

Common questions about this position

What is the salary for the Playable Ads Associate role?

This information is not specified in the job description.

Is this position remote or hybrid?

The position is hybrid.

What skills are required for this role?

Required skills include at least 3 years of experience in Creative Production, exceptional project management skills, strong ability to develop detailed playables briefs, knowledge of the mobile apps industry, a good eye for design, and previous experience in creative or art direction roles.

What is the team culture like at Voodoo's Growth team?

The Growth team emphasizes operational excellence, creativity, and constant adaptation to stay ahead in the market, with a core mission to create engaging playable ads that drive conversions through collaboration with developers and coordinators.

What makes a strong candidate for this Playable Ads Associate position?

Strong candidates have an entrepreneurial mindset, technical background in playables, experience coordinating creative production with internal and external teams, and the ability to analyze performance, benchmark the market, and innovate.

Voodoo

Develops free hyper-casual mobile games

About Voodoo

Voodoo.io focuses on mobile gaming and app development, particularly in the hyper-casual game segment, which features simple and easy-to-play games that appeal to a wide audience. Their games are free for users, and the company generates revenue through advertising by partnering with ad networks like AdColony and Adjust to display targeted ads within their games. This approach allows Voodoo to entertain millions of users globally while providing brands with advertising solutions to reach mobile gamers effectively. Unlike many competitors, Voodoo emphasizes user privacy by allowing users to manage consent settings and ensuring no personal data is collected from children under 16. The company's goal is to create engaging mobile experiences while maintaining a strong commitment to user privacy and providing valuable advertising opportunities for brands.

Paris, FranceHeadquarters

2013Year Founded

$480.1MTotal Funding

LATE_VCCompany Stage

Consumer Software, GamingIndustries

501-1,000Employees