Partner Marketing Manager at Hewlett Packard Enterprise

Sydney, New South Wales, Australia

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

TechnologyIndustries

Requirements

Bachelor’s degree in any area related to marketing or business
Minimum of 2-4 years of marketing experience in industries related to Cloud Computing, Networking, Data, Security and AI
Fluency in English language
Past work experience managing and running co-marketing executions across segments like SMB, Mid-Market, Enterprise and Service Providers
Proven track record in driving marketing metrics across pipeline generation, channel satisfaction, funds utilisation, martech adoption, AI adoption etc
Good understanding of channel marketing

Responsibilities

Partner Marketing planning, execution and reporting: Administer and manage ROI of Marketing activities for Solutions Providers and Distributors, including partner-to and partner-with marketing investments
Establish strategic relationships with assigned partners, particularly marketing teams and C-Level executives; serve as the main HPE contact for marketing, conduct quarterly joint marketing planning, provide regular marketing training on HPE messaging, campaigns, assets, and guidelines; maintain controls and ethics
Partner Admin and Operations Support: Support performance management, facilitate communication with sales and partners, manage DF (Discretionary Funding) requests in Salesforce (SFDC)
Strategic Partner Support: Participate in regular quarterly business reviews with sales and marketing representatives from DF Focus Partners; act as Marketing SME and promote best practices
Field Marketing Activities: Execute customer GTM activities for SMB, Mid-Market, and Enterprise segments, including digital demand generation, HPE-led events, or events with alliance partners
Plan with assigned partners to convert HPE South Pacific sub-regions business priorities into impactful co-marketing execution plans; measure results and learn from past actions
Drive improvements in Annual Satisfaction Survey scores for key partners in lead generation, channel marketing, and joint business planning; drive incremental channel business; build extended HPE Channel marketing community; strengthen strategic relationships with key channel partners including C-Level executives
Achieve key metrics: Utilisation metrics for co-marketing funds (including mix and distribution by areas like Demand Gen, Sales Enablement, Digital Marketing, Events); timely completion of mandatory trainings; adherence to HPE guidelines; close collaboration with internal stakeholders and partners

Skills

Partner Marketing

Marketing Planning

Marketing Execution

ROI Management

Lead Generation

Channel Marketing

Joint Business Planning

Strategic Relationships

C-Level Engagement

Reporting

Hewlett Packard Enterprise

Provides enterprise IT solutions and services

About Hewlett Packard Enterprise

Hewlett Packard Enterprise provides enterprise IT solutions with a focus on cloud services, artificial intelligence, and edge computing. Their products include HPE Ezmeral for managing containers, HPE GreenLake for cloud services, and HPE Aruba for networking. These solutions help businesses improve their performance and adapt to digital changes. HPE's business model includes selling hardware, software, and services, as well as offering subscription-based services and long-term contracts. What sets HPE apart from competitors is its commitment to open-source projects and its active developer community, which supports collaboration and innovation. The company's goal is to empower organizations to transform digitally and optimize their operations.

Houston, TexasHeadquarters

1939Year Founded

IPOCompany Stage

Hardware, Enterprise Software, AI & Machine LearningIndustries

10,001+Employees

Risks

Integration challenges with Juniper Networks may delay AI-driven networking benefits.

Competition from startups like Flywheel could impact HPE's AI and cloud services.

HPE's acquisition strategy may strain resources and distract from core operations.

Differentiation

HPE's GreenLake offers a unique hybrid cloud platform for diverse IT environments.

HPE Ezmeral provides advanced container management, enhancing enterprise AI and analytics capabilities.

HPE's Aruba solutions integrate cloud security and networking for seamless, secure connectivity.

Upsides

HPE's acquisition of Juniper Networks boosts AI-driven innovation in networking.

OpsRamp acquisition enhances HPE's IT management with AI-based automation capabilities.

Axis Security integration strengthens HPE's cloud security offerings with SASE solutions.

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