Marketing Manager. PSS/GSS at Baxter International

Sydney, New South Wales, Australia

Baxter International Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
HealthcareIndustries

Requirements

  • Tertiary qualifications in Business/Marketing/Science or related fields
  • 5-10 years of relevant marketing experience within the medical devices or capital industries
  • Proven people management experience to lead and develop direct reports
  • Experience managing a marketing budget
  • Strong project and time management skills
  • Ability to network, persuade, and present effectively
  • Deep understanding of the sales cycle and ability to close sales
  • Excellent communication, negotiating, and influencing skills
  • Self-motivated, positive, and responsive
  • Strong customer service orientation
  • Capability to engage and work effectively with a diverse range of collaborators
  • Excellent presentation skills

Responsibilities

  • Develop and implement strategic Annual Operating Plans based on key market insights and research
  • Lead marketing campaigns to achieve revenue and profit targets
  • Conduct quarterly business reviews to identify growth opportunities and areas for improvement
  • Partner with the Head of Commercial to review financial performance and lead P&L optimization projects
  • Present to senior leadership to secure financial support for marketing activities
  • Show flexibility and strong project management skills to complete multiple commercial projects and tender submissions
  • Invest ample time in the field with customers and the Sales Team to improve market presence
  • Engage with and sway influential figures to assess new product technology
  • Develop clinical utilization and references for public and private hospital contracts
  • Apply clinical and health economic evidence to bring value propositions and sales messages
  • Align with Global teams to define innovation strategy and product roadmap
  • Facilitate cross-functional brand teams with representation from various departments
  • Review pricing strategies and agreements with the Pricing Team
  • Provide market insights to the supply planning team for accurate demand forecasting
  • Collaborate with Medical Affairs and Market Access for market research and planning
  • Lead, mentor, and appraise the Marketing team, monitoring and evaluating team performance and efficiency
  • Ensure continuous training and development of the team
  • Assist Sales and Education Specialists with customer presentations
  • Cultivate ties with prominent experts in the field
  • Train healthcare professionals and company employees on new products

Skills

Marketing Strategy
Market Research
Campaign Management
Portfolio Management
Budget Management
Product Innovation
Market Insights
Business Reviews
Revenue Growth
Cross-Functional Collaboration

Baxter International

Provides essential medical products and services

About Baxter International

Baxter International provides a wide range of medical products and services essential for healthcare. The company operates in several areas, including critical care, hospital care, nutritional care, renal care, and surgical care. Its products are used in various settings, from emergency rooms to home healthcare, helping to meet the needs of patients and healthcare professionals. Baxter develops, manufactures, and distributes medical devices, pharmaceuticals, and biotechnology products, generating revenue through sales to healthcare providers and institutions. A key aspect that sets Baxter apart from competitors is its recent acquisition of Hillrom, which enhances its ability to offer comprehensive healthcare solutions. The company's goal is to improve care outcomes and increase access to healthcare through continuous innovation and a focus on patient needs.

Deerfield, IllinoisHeadquarters
1931Year Founded
IPOCompany Stage
Biotechnology, HealthcareIndustries
10,001+Employees

Benefits

Health Insurance
Dental Insurance
Life Insurance
Disability Insurance
Health Savings Account/Flexible Spending Account
Unlimited Paid Time Off
Paid Vacation
Paid Parental Leave
401(k) Retirement Plan
401(k) Company Match
Employee Stock Purchase Plan
Commuter Benefits
Mental Health Support

Risks

Needle-free injection technology could disrupt Baxter's traditional injection-based therapies.
Shift to home healthcare may require Baxter to adapt its product offerings.
Growing digital health importance necessitates further investment from Baxter to stay competitive.

Differentiation

Baxter's acquisition of Hillrom enhances its comprehensive healthcare solutions portfolio.
Strong focus on patient-centric innovation sets Baxter apart in the healthcare industry.
Baxter's partnerships, like with Ayogo, leverage digital health for improved patient outcomes.

Upsides

Baxter's investment in Medically Home aligns with the growing home healthcare market.
Rising demand for personalized medicine offers Baxter opportunities for targeted therapies.
Expansion in telehealth supports Baxter's integrated healthcare solutions strategy.

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