Marketing Manager (Legal - Family Law)

Employment Type: Part-time Location Type: Remote Language: English Department: Sales & Marketing Published: 2025-07-21

Position Overview

ConnectOS is seeking a skilled Marketing Manager to develop and execute comprehensive marketing strategies for a leading New York-based divorce and family law firm. This role involves overseeing content creation, digital marketing, public relations, and team management to drive lead generation and enhance brand visibility.

Requirements

Skills Required:

• Strategic Marketing Planning: Ability to design and execute integrated marketing plans aligned with business development goals, including budgeting and ROI tracking.
• Content Development & Thought Leadership: Skilled in managing blogs, podcasts, and attorney-authored content with consistent tone, quality, and compliance.
• Digital Marketing & SEO Expertise: Proficient in SEO, paid campaigns (LinkedIn, Google), and lead generation to drive web traffic and conversions.
• Project & Team Management: Strong leadership and organizational skills to oversee internal staff, external vendors, and cross-departmental initiatives.
• Media & Public Relations: Experienced in pitching to national/legal media, writing press releases, and managing PR efforts to boost brand visibility.

Nice to have:

• Experience in Legal Marketing (Divorce/Family Law)
• Podcast Production Knowledge
• Proficiency with CRM and Analytics Tools (e.g., HubSpot, Salesforce)

Responsibilities

• Develop and Lead Marketing Strategy: Own the annual marketing plan, aligning all efforts with business development objectives and measurable KPIs.
• Oversee Content and Thought Leadership: Manage blog, podcast, and attorney-led content to position the firm as a trusted voice in family law.
• Drive Digital Marketing and Lead Generation: Optimize the website, SEO, and paid media campaigns to generate qualified inbound leads.
• Manage Brand and Social Media Presence: Curate and execute a consistent social media calendar, primarily on LinkedIn, to showcase firm wins, thought leadership, and initiatives.
• Coordinate Public Relations and Media Outreach: Pitch stories, manage press releases, and build relationships with media outlets to elevate the firm’s profile.

Company Information

ConnectOS is certified as a Great Place to Work and is a top-rated Philippines employer of choice.

Our Client is one of the largest divorce and family law firms in New York, servicing clients dealing with family and divorce disputes. They concentrate their practice exclusively in the area of family law, with offices in Manhattan, Long Island, Westchester, and New Jersey. Recognized as a top divorce law firm in New York, they are one of the only New York firms offering all three options for divorce resolution – litigation, collaborative law, and mediation.

Application Instructions

• Salary: P700 - P1000

Equal Employment Statement

Employment decisions at ConnectOS will be conducted without consideration of factors such as age, race, color, religion, gender, disability status, sexual orientation, gender identity or expression, genetic information, and marital status. ConnectOS ensures the full confidentiality of the data it processes.

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