Marketing Manager - Market Development | J&J MedTech | Surgery | at Johnson & Johnson

Wokingham, England, United Kingdom

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

MedTech, Healthcare, Surgery, Medical DevicesIndustries

Requirements

Experienced and results-driven in marketing, particularly in market development and product management
Strategic thinker capable of driving innovation
Hands-on leader skilled in fostering collaboration and developing high-performing teams
Passionate about improving and expanding surgical possibilities
Ability to conduct market analysis, segmentation, and competitive benchmarking
Skilled in building evidence-based value propositions and educational content
Proficient in designing and implementing omnichannel marketing strategies
Experienced in data-driven customer engagement and optimization
Capable of managing and coaching direct reports, setting objectives, providing feedback, and building team culture

Responsibilities

Develop and execute marketing strategies for Wound Closure specialty expansion into C-Section and Plastic Surgery markets
Conduct market analysis, segmentation, and competitive benchmarking to identify opportunities
Collaborate with clinical teams to build evidence-based value propositions and educational content
Develop and execute Expand Product Adoption (EPA) strategy for Biosurgery portfolio vs. primary methods in focus specialties
Develop a UK-specific approach to Patient Blood Management (PBM) aligned with global EPA & PBM strategies
Design and implement omnichannel marketing approach integrating digital, field, and educational channels for Wound Closure & Biosurgery, focusing on targeted NPI campaigns
Act as direct link between regional Omnichannel team and UK to drive campaign strategies
Optimize customer engagement through data-driven insights and tailored content
Develop and execute inside sales strategy to complement field efforts and drive growth
Manage and coach direct reports, set objectives, provide feedback, and foster professional development
Build a culture of accountability, collaboration, and continuous improvement within the team
Lead end-to-end Biopatch portfolio strategy and hybrid sales team

Skills

Key technologies and capabilities for this role

Market DevelopmentProduct ManagementStrategic PlanningTeam LeadershipWound ClosureBiosurgerySpecialty ExpansionC-Section MarketingPlastic Surgery MarketingProduct Adoption

Questions & Answers

Common questions about this position

What is the location for this Marketing Manager position?

The position is located in Wokingham, Berkshire, United Kingdom.

What are the key responsibilities of this role?

Key responsibilities include specialty expansion for Wound Closure into C-Section and Plastic Surgery, strategy expansion for Biosurgery to expand product adoption, leadership of omnichannel marketing strategy, ownership of Biopatch strategy with hybrid sales team leadership, and leadership of Inside Sales strategy.

What skills and qualities are needed for the successful candidate?

The successful candidate will be a strategic thinker and hands-on leader capable of driving innovation, fostering collaboration, and developing high-performing teams.

What is the reporting structure for this position?

The Marketing Manager – Market Development reports to the Group Marketing Manager.

What kind of experience makes a strong candidate for this role?

An experienced and results-driven professional with expertise in market development, strategic execution, team leadership, market analysis, and collaboration with clinical teams would be a strong candidate.

Johnson & Johnson

Healthcare products in pharmaceuticals and devices.

About Johnson & Johnson

Johnson & Johnson operates in the healthcare sector with three main areas: pharmaceuticals, medical devices, and consumer health products. In the pharmaceuticals segment, the company develops prescription drugs for various medical conditions such as cancer and infectious diseases. The medical devices segment provides products used in surgeries and other medical procedures, while the consumer health segment offers over-the-counter products, including baby care and personal health items. Johnson & Johnson generates revenue through direct sales and partnerships, and it invests significantly in research and development to create new products that meet the needs of consumers and healthcare providers. The company stands out from competitors by emphasizing diversity, equity, and inclusion in its workplace, fostering an environment where employees can share their perspectives. Its goal is to improve patient outcomes and enhance the overall health and well-being of individuals globally.

New Brunswick, New JerseyHeadquarters

1886Year Founded

IPOCompany Stage

HealthcareIndustries

10,001+Employees

Risks

J&J faces a class action lawsuit in Australia over ineffective cold and flu medications.

Former J&J executives joining other firms could lead to increased competition.

Ongoing legal battles, like the lawsuit against Cigna, pose financial liabilities for J&J.

Differentiation

J&J operates in three segments: pharmaceuticals, medical devices, and consumer health.

The company invests heavily in R&D for innovative medical solutions and products.

J&J is committed to diversity, equity, and inclusion in its workplace culture.

Upsides

J&J's collaboration with Helsinki University Hospital focuses on value-based healthcare models.

The rise of personalized medicine offers J&J opportunities in targeted therapies.

Increased focus on digital health solutions presents expansion opportunities for J&J.

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