Marketing Coordinator at Stanley Black & Decker

São Paulo, State of São Paulo, Brazil

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Consumer Goods, Home Appliances, GardeningIndustries

Requirements

Bachelor’s Degree in Marketing, Business Administration, Design, Advertising or related field
Prior product marketing focused, category and brand management experience
Small Domestic Appliances, Large Domestic Appliances, or related market experience is preferred
Excellent written and verbal communication skills in English and Portuguese are mandatory. Spanish is a plus
Operate with a high degree of integrity and accountability
Ability to work independently to achieve results in all categories
Excellent skills in Microsoft applications; Excel, PowerPoint, Word, Outlook
Good knowledge of graphic applications: Photoshop, InDesign, Illustrator
Strong analytical, oral, and written communication skills
Demonstrated initiative with a willingness to overcome challenges and obstacles
Possess excellent critical thinking, organizational, leadership and interpersonal skills
Possess exceptional team building abilities
Maintain appropriate conduct in and out of the office environment when representing Stanley Black & Decker
Ability to adapt to change and implement change management tools
Position will be based in São Paulo city (flex time)

Responsibilities

Enable growth and profitability of the product line by providing daily support in developing and implementing local product launches
Help identify market opportunities, and map competitors plus price positioning
Act as one of the links with the regional marketing & plant teams, providing inputs and pushing for local needs
Coordinate the small domestic appliances and gardening team
Help review launch pack content (online/offline)
Track sales performance
Plan meetings and provide trade show support
Manage market share databases and take actions based on KPIs and market data
Coordinate the Small Domestic Appliance and Outdoor/Gardening (OHP) team and provide support and solutions to daily challenges
Support the Marketing Manager with updated scenarios of the market, projects, positioning, and others
Coordinate product developments with the Chinese team and external suppliers
Coordinate product certifications, artworks, and full launching plan
Support the Marketing Manager with product line analysis (P&L, distribution growth, competitive scenario, sales evolution)
Active participation in the forecast process (IBP, demand review, supply review)
Support the commercial team with information, samples, and product data, tracking and taking advantage of business opportunities
Monitor and communicate market trends, and consumer feedback
Proactive portfolio management, reviewing training materials and project management
Ensure that Stanley Black & Decker brands are recognized as an important player through increased revenue, brand awareness, and market share
Develop and implement channel strategies for the SBU’s categories with inputs and support to the commercial team
Support the Trade Marketing team, providing information and promotion suggestions that meet the business need
Coordinate communication with the Sales Team, Sales Admin, After-Sales, Trade Marketing, plant, and other team members
Handle pieces of training and presentations on special events and quarterly meetings