Marketing Content Creator at S&P Global

New York, New York, United States

S&P Global  Logo
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Automotive, SaaS, Technology, MarketingIndustries

Requirements

  • 2+ years of hands-on experience writing content & social media for a brand or organization, ideally with both marketing and communications objectives
  • Proven portfolio of content that drives measurable business results (traffic, leads, revenue)
  • Strong background and understanding of SEO & GEO best practices, digital trends, and metrics that impact visibility and performance
  • Excellent writing, editing, and storytelling skills with a strong understanding of audience engagement and platform nuance
  • Strategic thinker with experience developing and executing content strategies for internal and external audiences
  • Comfortable using AI tools to support content development processes
  • High attention to detail, quality, and accuracy—especially in time-critical situations
  • Highly organized, with strong planning and project management skills
  • Previous experience in automotive or SaaS technology strongly preferred; experience in an automotive dealership desirable
  • Ability to navigate ambiguity and manage multiple assignments
  • Excellent interpersonal skills; ability to listen to and influence internal and external stakeholders
  • Adaptability to changing priorities and a commitment to staying current with industry trends

Responsibilities

  • Produce thought leadership and brand storytelling tailored to automotive dealer audiences
  • Collaborate with Product Marketing & Customer Communications to understand business drivers and develop content that supports client acquisition, retention, and engagement
  • Under the guidance of the Director of Marketing Communications, manage an editorial calendar that engages across all stages of the marketing funnel, focusing on driving organic traffic and converting visitors into leads
  • Manage the blog lifecycle, from ideation, keyword research, and outlining to hands-on writing, editing, and publishing
  • Conduct in-depth keyword research and competitive analysis to identify high-potential topics related to automotive SaaS and AI tools
  • Support the execution of the company’s social media communications strategy, ensuring consistency in brand voice, tone, and messaging across all platforms (LinkedIn, Facebook, Instagram, YouTube, etc.), including ownership of the LinkedIn newsletter, Masterminded
  • Partner with the Marketing Operations team to track content and search performance, using data and analytics to provide actionable insights and support continuous improvement of strategies
  • Stay current on evolving trends in digital communications, emerging platforms, and changes in audience behavior; provide recommendations to ensure the approach remains innovative and compliant
  • Be a steward of best practices in messaging, grammar, writing, and style
  • Content planning, writing, optimization, and distribution for website and social media presences

Skills

Key technologies and capabilities for this role

CopywritingContent WritingSocial Media ManagementSEOKeyword ResearchEditorial CalendarBlog ManagementThought LeadershipContent OptimizationProject ManagementAnalytics

Questions & Answers

Common questions about this position

Is this position remote or office-based?

The role is available in the NYC area or remote location.

What experience is required for this role?

Candidates need 2+ years of hands-on experience writing content and social media for a brand or organization, ideally with marketing and communications objectives, plus a proven portfolio of content that drives measurable business results like traffic, leads, and revenue.

What are the key skills needed for the Marketing Content Creator position?

The ideal candidate is a skilled copywriter, analytic thinker, and organized project manager adept at delivering long-form and short-form content, breaking down complex topics, conducting keyword research, SEO, and managing social media.

What does the team collaboration look like in this role?

The role involves working closely with key partners across Commercial, People, and Product teams, as well as collaborating with Product Marketing & Customer Communications and the Marketing Operations team.

What makes a strong candidate for this position?

A strong candidate has 2+ years of relevant experience, a proven portfolio showing business results, and skills in content creation, SEO, social media, and analytics for B2B tech, particularly automotive SaaS.

S&P Global

Provides financial information and analytics services

About S&P Global

S&P Global provides financial information and analytics to a wide range of clients, including investors, corporations, and governments. The company offers services such as credit ratings, market intelligence, and indices, which help clients understand and navigate the global financial market. S&P Global's products work by utilizing advanced data analytics and research to deliver insights that assist clients in making informed decisions and managing risks. Unlike many competitors, S&P Global has a diverse range of divisions, including S&P Global Ratings and S&P Dow Jones Indices, which allows it to cater to various financial needs. The company's goal is to support clients in driving growth while also committing to corporate responsibility and positive societal impact.

New York City, New YorkHeadquarters
1917Year Founded
IPOCompany Stage
Data & Analytics, Financial ServicesIndustries
10,001+Employees

Benefits

Health Insurance
Unlimited Paid Time Off
Professional Development Budget
401(k) Company Match
Family Planning Benefits
Employee Discounts

Risks

Integration challenges with new acquisitions like ProntoNLP may cause operational issues.
Increased competition from AI-driven platforms like Brooklyn Investment Group.
Dependence on volatile credit ratings market could impact revenue stability.

Differentiation

S&P Global integrates advanced AI tools for superior financial analytics capabilities.
The company offers comprehensive ESG solutions, meeting growing sustainability demands.
S&P Global's diverse divisions provide a wide range of financial services globally.

Upsides

Acquisition of ProntoNLP boosts data analytics and sentiment scoring capabilities.
Rising demand for ESG data enhances S&P Global's market position.
Expansion into India strengthens S&P Global's research and insights offerings.

Land your dream remote job 3x faster with AI