Digital Marketing Manager
Outset MedicalSalary not specified
Full Time
Junior (1 to 2 years)
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Retail, Digital Advertising, MarketingIndustries
Requirements
- 3+ years of experience in digital campaign management, bid optimization, or media operations across display, video, and social platforms
- Deep knowledge of ad tech, including DSPs, ad servers, and 3rd-party verification tools (DoubleVerify, IAS, MOAT, DCM, Google Ads Manager)
- Fluent in media math (CPM, CPC, ROAS) and confident using Excel, Salesforce, Appian, and Tableau for campaign reporting and insights
- Excel at cross-functional collaboration, managing complex workflows, and communicating clearly with clients and partners
- Understand the business side of advertising — financial metrics, ROI, budgeting, and the analytics that drive better decisions
- Can translate data into storytelling, using insights to inspire smarter media strategies and stronger partnerships
- Thrive in fast-paced, dynamic environments, balancing creative problem-solving with structured execution
Responsibilities
- Drive the success of digital advertising campaigns across multiple platforms — onsite, offsite, social media, and in-store
- Oversee the full campaign lifecycle from strategy to execution, ensuring alignment with supplier goals and Sam’s Club’s broader marketing strategy
- Plan and optimize campaigns: Manage managed-service and self-service campaigns, leveraging both upper-funnel (brand awareness) and lower-funnel (conversion) tactics
- Develop strategy: Build data-driven media plans that deliver measurable business impact
- Ensure flawless execution: Oversee trafficking, QA, creative delivery, pacing, and performance across channels
- Analyze and report: Define success metrics, measure outcomes, and collaborate with Analytics to surface insights and optimizations
- Partner cross-functionally: Work closely with Account Management, Analytics, and Media Partners to ensure seamless delivery
- Drive client success: Build trusted relationships by providing proactive campaign insights, performance updates, and new growth opportunities
- Lead daily operations: Manage campaign maintenance, troubleshooting, financial tracking, and reporting accuracy
Skills
Digital Campaign Management
Bid Optimization
Media Planning
Campaign Execution
Performance Analysis
Omnichannel Advertising
Social Media Campaigns
Data-Driven Strategy
QA
Trafficking
Analytics
Cross-Functional Collaboration
Walmart
Global retail chain offering affordable products
About Walmart
Walmart operates a chain of hypermarkets, discount department stores, and grocery stores, providing a wide variety of products at low prices to everyday consumers, families, and communities. The company combines physical retail locations with an e-commerce platform, allowing customers to shop for groceries, apparel, electronics, and household items both in-store and online. Walmart's efficient supply chain management and large-scale purchasing enable it to maintain affordability, setting it apart from competitors. The company also offers financial services and health and wellness services, including pharmacies and vision centers. Walmart's goal is to save people money and support communities, as demonstrated by its efforts during the COVID-19 pandemic and its commitment to social responsibility, including programs for veterans and military families.
Bentonville, ArkansasHeadquarters
1962Year Founded
$5,515MTotal Funding
IPOCompany Stage
Financial Services, Consumer GoodsIndustries
10,001+Employees
Benefits
PTO: Paid vacation, sick time, personal time and holiday time
10% discount on regularly priced general merchandise and fresh fruits and vegetables
6% 401(k) match to all employees, including hourly workers, after one year
Roth IRA available
Associate Stock Purchase Plan
maximum and eligible preventive care covered at 100%
Health reimbursement plans
Risks
Rising U.S. labor costs could pressure profit margins.
Amazon's grocery delivery expansion threatens Walmart's market share.
Fintech investments expose Walmart to financial regulatory risks.
Differentiation
Walmart's omnichannel strategy integrates physical and online retail seamlessly.
The company offers a wide range of products at consistently low prices.
Walmart's commitment to community support enhances its brand reputation.
Upsides
Walmart's investment in fintech expands its financial services offerings.
Robotics integration in distribution centers boosts operational efficiency.
Culturally themed product lines attract diverse customer segments.
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