Machine Learning Engineer - Marketing Mix Modeling

San Jose, California, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Experiences, SoftwareIndustries

Requirements

Candidates must possess an MS/PhD degree in Economics, Statistics, Physics, Mathematics, Computer Science, or a related quantitative field, along with 3-4 years of experience in developing and operationalizing Marketing Mix Models (MMM) and marketing science solutions. They should have strong technical expertise in MMM and ML algorithms, the ability to connect model insights to business outcomes, experience with experimentation/causal inference methods, and proficiency in ML programming languages like Python or R, as well as data querying languages such as SQL. Furthermore, experience with cloud platforms for scalable model training and deployment is required, alongside the ability to balance practical business needs with technical possibilities and strong communication skills for explaining technical concepts effectively.

Responsibilities

The Machine Learning Engineer will develop both descriptive and predictive MMMs to accurately measure the incremental impact of marketing and non-marketing drivers, expand modeling solutions to support a growing number of geographic locations and product groups, integrate additional measurement methodologies and data to ensure accurate measurement of marketing return on investment, balance technical capabilities with practical business needs, measure both short- and long-term impact of marketing to guide budget allocation across funnel stages, communicate model results effectively to partners and executives, continuously improve modeling techniques and capabilities, and contribute to the overall growth of the team.

Skills

Marketing Mix Modeling (MMM)

Machine Learning

Causal Inference

Python

SQL

Cloud Platforms

Experimentation

Model Deployment

Data Analysis

Statistical Modeling

Adobe

Software solutions for content creation and marketing

About Adobe

Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.

San Jose, CaliforniaHeadquarters

1994Year Founded

$668.9MTotal Funding

IPOCompany Stage

Consumer Software, Enterprise Software, DesignIndustries

10,001+Employees