Lead Data Scientist (Growth & Performance Marketing)

San Francisco, California, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Biotechnology, Media, Entertainment, Streaming ServicesIndustries

Requirements

Candidates should have at least 10 years of professional experience in data science or analytics, with demonstrated proficiency in Python, SQL, or R, and statistical modeling. Additionally, a minimum of 3 years of experience leading marketing analytics or growth data science teams is required, along with deep expertise in marketing attribution methodologies.

Responsibilities

The Lead Data Scientist will set the roadmap and model best practices for marketing and growth sciences, lead the development of unified marketing measurement approaches (MMM, MTA, incrementality testing), and partner with leadership to optimize marketing spend and RoAS. They will establish methodological standards for marketing measurement and causal inference, build frameworks for CLV modeling and CAC optimization, and coach other data scientists on attribution techniques. Responsibilities also include developing and maintaining marketing attribution models, leading geo-experimentation, building self-service dashboards, collaborating with finance on budgeting, championing data-driven decision making, and representing data science in strategy discussions.

Skills

Data Science

Growth Marketing

Performance Marketing

Marketing Analytics

Attribution Modeling

SQL

Python

Statistical Modeling

Experimentation

A/B Testing

Data Visualization

Machine Learning

Philo

Subscription-based streaming service for TV channels

About Philo

Philo offers a streaming service that gives users access to over 60 popular TV channels, such as A&E, AMC, and Comedy Central. It operates as an alternative to traditional cable subscriptions, allowing consumers to enjoy a variety of entertainment options without the high costs associated with cable. Users can subscribe to Philo on a monthly basis, and the service includes features like unlimited DVR, enabling them to record shows and watch them later. Philo can be accessed on multiple devices, making it convenient for users to watch their favorite programs anywhere. The company aims to provide a cost-effective and flexible viewing experience, appealing to those looking for a simpler way to enjoy television.

San Francisco, CaliforniaHeadquarters

2011Year Founded

$151.5MTotal Funding

SERIES_DCompany Stage

Consumer Software, EntertainmentIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Flexible Work Hours

Paid Vacation

Paid Sick Leave

Paid Holidays

Parental Leave

Unlimited Paid Time Off

Family Planning Benefits

Fertility Treatment Support

Professional Development Budget

Conference Attendance Budget

Home Office Stipend

Phone/Internet Stipend

Wellness Program

Gym Membership

Commuter Benefits

Employee Discounts

Company Social Events

Risks

Rising content acquisition costs may challenge Philo's low-cost subscription model.

Increased competition from services like Peacock and HBO Max threatens Philo's market share.

Dependence on third-party platforms like Vizio could limit Philo's app availability.

Differentiation

Philo offers a cost-effective alternative to traditional cable with over 60 channels.

The service includes unlimited DVR and multi-device streaming, enhancing user flexibility.

Philo's focus on entertainment channels caters to niche content demand.

Upsides

Philo's partnership with Dish Media expands its addressable advertising reach to over 1 million households.

The addition of new channels like Me TV Plus aligns with growing interest in niche content.

Philo's launch on Vizio smart TVs taps into the 80% smart TV household market.

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