Quizlet

Lead Product Manager, Acquisition

San Francisco, California, United States

Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Software, Education, Data & AnalyticsIndustries

Requirements

Candidates should possess a Bachelor's degree in a related field such as Marketing, Business, or Economics, and have at least 5 years of experience in product management, particularly within the digital or technology space. Strong analytical skills, including proficiency in data analysis and interpretation, are essential, as is a deep understanding of user acquisition strategies and funnel optimization techniques. Experience with A/B testing and experimentation methodologies is highly desirable.

Responsibilities

As a Lead Product Manager, Acquisition, you will be responsible for driving user growth by optimizing the new user experience, partnering closely with data science to identify friction points in the funnel, and running high-impact experiments to accelerate new user growth. You will collaborate with a high-energy marketing team on initiatives to enhance user acquisition, and ensure that new features developed by core product teams effectively reach their intended audience. Furthermore, you will contribute to creating sustainable pathways for growth, ultimately helping students achieve their goals and reach a wider global audience.

Skills

Analytical Skills
Data-Driven
Funnel Optimization
Experimentation
Product Management
Performance Dashboards

Quizlet

Develops educational tools for students and teachers

About Quizlet

Quizlet develops educational tools designed to inspire and empower students and teachers. It serves over 60 million active users each month and is recognized as one of the top education apps available on iOS and Android. Quizlet's products include various learning tools that help users study and retain information effectively. The platform offers both free and premium subscription services, allowing users to access additional features and resources. Unlike many competitors, Quizlet has a large user base and a strong presence in the education technology market, which enhances its community and resource sharing. The company's goal is to create a significant global impact in education by providing accessible and effective learning solutions.

Key Metrics

San Francisco, CaliforniaHeadquarters
2005Year Founded
$60.3MTotal Funding
SERIES_CCompany Stage
Consumer Software, EducationIndustries
501-1,000Employees

Benefits

Shared financial success: Competitive salaries, stock options and a 401k that makes saving for retirement easy.
Competitive healthcare: Comprehensive health, dental, vision and disability plans for you and your family.
PTO and family benefits: Everyone gets four weeks of PTO. Our generous family leave plan has you covered when you welcome a new, little learner into your family.
Professional development: Learning never stops. Get reimbursed each year for professional development, and learn from the best with regular tech talks.
A welcoming workplace: Enjoy free lunch and dinner with great company. Benefit from adjustable desks and employee lounges while taking in amazing views of the Bay.
Commuter benefits: We don’t have a school bus, but we'll help cover your public transportation and parking. If you decide to work late, your ride home is on us as well.

Risks

Increased competition from AI-driven platforms like Khan Academy and Duolingo.
Recent U.S. outage may decrease user trust and retention.
New CEO's strategic shifts could disrupt operations or alienate existing users.

Differentiation

Quizlet offers AI-powered features like Magic Notes and Memory Score for personalized learning.
The platform's gamification strategy includes features like Quizlet Challenge and Quizlet Learn.
Quizlet's Q-Chat beta feature aligns with the trend of conversational AI in education.

Upsides

Quizlet's new CEO, Beidler, may drive fresh strategic direction and innovation.
Intentional slowing of AI adoption focuses on quality, ensuring sustainable long-term growth.
AI-powered features enhance user engagement, potentially increasing retention and user base.

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