d) at Abbott

Wetzlar, Hesse, Germany

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Medical DevicesIndustries

Requirements

Abgeschlossenes Studium im Bereich Naturwissenschaften, Wirtschaft oder Marketing - oder eine vergleichbare Qualifikation
Mehrjährige Berufserfahrung im Healthcare-Marketing, Produktmanagement oder Customer Education - idealerweise mit Führungserfahrung
Fundierte Kenntnisse im Bereich Health Economy und strategischer Geschäftsentwicklung
Erfahrung in der Projektplanung und Zusammenarbeit mit interdisziplinären Teams
Freude daran, Menschen zu motivieren, zu fördern und gemeinsam Erfolge zu feiern
Analytisches Denkvermögen, konzeptionelle Stärke und eine strukturierte, lösungsorientierte Arbeitsweise
Kommunikationsstärke, Kreativität und Innovationsfreude
Ausgeprägte Kundenorientierung und die Fähigkeit, nachhaltige Netzwerke aufzubauen
Sehr gute Deutschkenntnisse (implizit aus Kontext)

Responsibilities

Entwickeln und verantworten der lokalen Marketing- und Customer Education Strategien – von der Planung bis zur erfolgreichen Umsetzung
Gestalten der Geschäftsfeldentwicklung: von der Einführung neuer Produkte über die Therapieentwicklung bis zum Life-Cycle-Management
Analysieren von Markttrends, Wettbewerbsdaten und Kundenbedarfen und ableiten fundierter Prognosen und Maßnahmen
Führen und Entwickeln eines engagierten Teams aus Marketing- und Customer Education Managern
Konzipieren nachhaltiger Kundenentwicklungsstrategien und innovativer Fortbildungsformate - digital, hybrid und vor Ort
Umsetzen eines modernen Omni-Channel-Ansatzes, der Kunden gezielt und effektiv erreicht
Verantworten des Budgets und der Zielerreichung im Bereich Marketing & Customer Education
Leitung für das marktführende Coronary-Portfolio sowie strategische Ausrichtung der Customer Education Aktivitäten in DACH (Deutschland, Österreich, Schweiz)

Skills

Key technologies and capabilities for this role

MarketingCustomer EducationVascularCoronaryDACHHealthcare MarketingMedical Devices

Questions & Answers

Common questions about this position

What benefits does Abbott offer?

Abbott provides an attractive benefits package including the Abbott Pension Plan, Job Rad, and an employee stock purchase program, along with development opportunities in an international company.

Is this position remote or office-based?

The position is based at the Abbott Vascular site in Wetzlar, Germany.

What are the main responsibilities of this role?

The role involves leading marketing and customer education strategies for the Coronary portfolio in DACH, developing business strategies, analyzing market trends, leading a team, and creating customer development and training formats.

What is the company culture like at Abbott?

Abbott features flat hierarchies, an open and appreciative mentality, efficient communication, a dynamic and highly qualified team, and a multinational environment that promotes talent development; it is recognized as one of the Best Big Companies to Work For and Top Employer in Germany.

What makes a strong candidate for this Lead Marketing role?

Strong candidates should have leadership experience in marketing and customer education, strategic planning skills for product launches and market analysis, and the ability to lead and develop a team in the medical device sector, particularly vascular.

Abbott

Healthcare solutions in diagnostics and devices

About Abbott

Abbott Laboratories focuses on improving health through various medical technologies and health solutions. The company operates in areas such as cardiovascular health, diabetes management, diagnostic testing, nutrition, and neuromodulation for chronic pain and movement disorders. Abbott's products include advanced medical devices and diagnostic tests that help healthcare professionals and patients manage health conditions effectively. For example, their cardiovascular technologies assist in heart health management, while diabetes care products enable accurate glucose monitoring without painful fingersticks. Unlike many competitors, Abbott emphasizes accessibility and affordability in its offerings, aiming to make life-changing technologies available to a broader audience. The company's goal is to positively impact global health and well-being, supported by a commitment to sustainability and a 2030 Sustainability Plan.

Lake Bluff, IllinoisHeadquarters

1888Year Founded

IPOCompany Stage

HealthcareIndustries

10,001+Employees

Risks

Departure of key leader Dr. Adamson may affect Abbott's Heart Failure division.

Integration challenges with Medtronic could impact glucose monitor-insulin pump rollout.

Thermo Fisher's microfluidics expansion may increase competition for Abbott.

Differentiation

Abbott integrates continuous glucose monitoring with automated insulin delivery systems.

Abbott's microfluidic devices streamline diagnostic processes efficiently.

Abbott's neuromodulation products target specific nervous system areas for chronic pain relief.

Upsides

Microfluidic technology offers cost-effective solutions in diagnostics.

Strategic partnerships like Abbott-Medtronic enhance product offerings and market reach.

Significant investments indicate strong market confidence in Abbott's healthcare solutions.

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