Web and Growth Manager
Flashpoint- Full Time
- Mid-level (3 to 4 years), Senior (5 to 8 years)
Candidates should possess 8-10 years of experience in web strategy, content marketing, or related fields, along with proven experience managing website optimization efforts, including SEO, CRO, and content performance analytics. They should also have a track record of leading and mentoring teams, managing external agencies, and working cross-functionally with marketing, product, and design teams, and a strong understanding of website performance metrics, SEO best practices, and conversion rate optimization techniques.
The Head of Web Strategy will define and lead the strategic vision, optimization, and management of Typeform’s website to drive business growth, overseeing web performance, SEO, conversion rate optimization (CRO), and the overall user experience. They will develop and execute a comprehensive website strategy aligning with business objectives, leading and mentoring a team of SEO and CRO specialists, managing an external agency, analyzing website performance, implementing data-driven improvements, overseeing SEO content strategy, owning web analytics and reporting, and staying ahead of industry trends to ensure a competitive and innovative web presence.
Creates user-friendly online forms and surveys
Typeform creates online forms and surveys that are easy to use and engaging. Their products include form builders, survey makers, quiz creators, and the VideoAsk tool for interactive video conversations. These tools help businesses collect and analyze data effectively, leading to better response rates and more meaningful insights. Typeform serves a wide range of industries, including automotive, healthcare, education, and marketing, catering to various roles like marketing and human resources. Unlike many competitors, Typeform focuses on user engagement and simplicity in design. Their goal is to help clients maximize data collection and analysis through a subscription-based model, offering different pricing tiers to accommodate businesses of all sizes.