Position Overview
- Location Type: Onsite (Must live within 30 miles of the designated territory)
- Job Type: Full Time
- Salary: Not specified
As a Brooks Guru, you will lead Brooks’ field support strategy across all distribution channels within your territory. Your primary goals will be to increase market share and sell-through at retail, amplify Brooks' product leadership, and build brand recognition, awareness, and loyalty.
Who We Are
At Brooks, we believe movement is the key to feeling more alive. We are driven to create gear and experiences that help people find that feeling, whether it's a headspace, a feeling, or a finish line. Our company culture sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.
Our brand values:
- Runner First: We act in the best interest of the runner.
- Word is Bond: We do what we say we’ll do.
- Champion Heart: We give our all in everything we do.
- There is no “I” in Run: We stay generous with our humanity.
- Keep Moving: We find ways to move every day, because joy is kinetic!
We welcome everyone looking to inspire others through the power of movement.
Responsibilities
- Lead and manage overall field support efforts for Brooks at both Specialty and Big Box accounts within the territory.
- Support Sales and Marketing teams with product launches, in-store merchandising, and creative grassroots programs.
- Collaborate with Sales management and Marketing on the success of National Account sell-through programs and in-store promotions.
- Achieve established sell-through goals for a pre-determined store base within the territory.
- Educate and motivate retail associates, runners, and relevant affiliates about Brooks technology and product leadership through brand/product clinics, drop-in visits, and events.
- Represent Brooks at national and selected local running events and expos, including set-up, breakdown, collateral distribution, consumer interaction, and product trial.
- Complete weekly field notes with visit, clinic, and event information, and provide relevant product and competitor feedback.
- Feature in product videos for YouTube, Myagi, educational platforms, and social media as needed.
- Utilize and maintain a yearly product seeding and corporate card budget, completing expense reports monthly.
- Maintain the appearance and functionality of the leased company vehicle and all Brooks equipment.
Requirements
- Must be willing to live within an agreed-upon radius of the sales territory supported.
- BA or BS degree in Marketing/Sales/Retail Management or equivalent combination of experience.
- 1+ years of Marketing/Sales/Retail experience required; 2+ years preferred.
- Outdoor, Sports, or Athletic industry experience highly preferred.
- Knowledge of performance athletic footwear, sport bras, apparel, accessories, and their related technologies.
- Knowledge of the biomechanics of human motion and basic injury prevention highly preferred.
- Basic knowledge of retail math, inventory management, product merchandising, and retail selling skills.
- Highly motivated with a hardworking attitude and strong interpersonal skills.
- Strong organizational skills, including managing a calendar, contacts, and a budget.
- Ability to work well independently and within a team.
- Excellent communication and presentation skills.
- Ability to understand the sport of running and empathize with runners to develop authentic relationships at retail.