Growth Marketing Manager, AI at NewsBreak

Mountain View, California, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, AI, MediaIndustries

Requirements

2 to 5 years of experience in growth or marketing, ideally in a fast-scaling consumer or AI startup
Former founder, early team member, or someone with strong 0→1 building experience
Hands-on experience managing and scaling multiple distribution channels (e.g. Reddit, LinkedIn, X, TikTok, email)
Deep understanding of ToC growth mechanics and AI-driven marketing strategies, with the ability to analyze and replicate successful case studies
Proven track record of running and optimizing campaigns in fast-paced, high-innovation environments

Responsibilities

Build and execute organic growth strategies across Reddit, LinkedIn, email, SEO, and other content marketing channels
Own creative strategy — work alongside product managers and engineers to ideate, test, and iterate on high-performing campaign creatives, align with broader business objectives, and foster tight cross-functional collaboration
Manage the day-to-day execution of growth marketing initiatives, with a focus on social media marketing and paid acquisition
Lead data-driven experimentation and testing to uncover insights across the full user journey, from acquisition to retention

Skills

Key technologies and capabilities for this role

RedditLinkedInSEOContent MarketingSocial Media MarketingPaid AcquisitionEmail MarketingData-Driven ExperimentationA/B TestingGrowth HackingToC GrowthAI-Driven Marketing

Questions & Answers

Common questions about this position

What is the salary range for the Growth Marketing Manager role?

The US base salary range for this full-time position is $125,000 - $220,000 USD. Pay may vary based on factors like job-related skills, level, experience, geographic location, and relevant education or training.

Is this position remote or does it require office work?

This information is not specified in the job description.

What experience and skills are required for this role?

Candidates need 2 to 5 years of experience in growth or marketing, ideally in a fast-scaling consumer or AI startup, hands-on experience managing channels like Reddit, LinkedIn, X, TikTok, and email, and a deep understanding of ToC growth mechanics and AI-driven marketing strategies.

What is the company culture like at NewsBreak?

NewsBreak features a dynamic team of technologists, product innovators, and business leaders passionate about solving meaningful challenges at scale, with a commitment to dreaming big, innovating fast, and making a difference. They are Great Place to Work® certified and recognized by Fast Company as #32 on the Top Workplaces for Innovators.

What makes a strong candidate for this Growth Marketing Manager position?

Strong candidates have 2-5 years in growth or marketing from fast-scaling consumer or AI startups, experience as a former founder or early team member with 0→1 building, hands-on channel management across platforms like Reddit and LinkedIn, and a proven track record in data-driven campaigns in high-innovation environments.

NewsBreak

Digital news aggregation and distribution platform

About NewsBreak

NewsBreak is a digital platform that provides a variety of news articles and stories to its users. It aggregates news from multiple sources, including independent contributors, and presents it in a user-friendly format. The platform covers a wide range of topics, including local news, global events, lifestyle, and entertainment, which helps it appeal to a diverse audience. Unlike traditional news outlets, NewsBreak focuses on content aggregation and distribution, allowing it to quickly adapt to the interests of its users. The company primarily generates revenue through advertising, leveraging its large user base to attract advertisers, and may also partner with news providers and content creators to enhance its offerings. The goal of NewsBreak is to deliver a comprehensive news experience that keeps users informed about various topics while maintaining a broad reach in the competitive news and media industry.

Mountain View, CaliforniaHeadquarters

2015Year Founded

$136MTotal Funding

SERIES_CCompany Stage

Consumer Goods, EntertainmentIndustries

201-500Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Paid Sick Leave

Paid Holidays

Paid Parental Leave

Health Savings Account/Flexible Spending Account

Commuter Benefits

Team Activity Budget

Risks

Emerging local news platforms using AI could threaten NewsBreak's market share.

Rise of misinformation poses a risk to NewsBreak's reputation and user trust.

Increasing use of ad-blockers may reduce effectiveness of NewsBreak's advertising revenue.

Differentiation

NewsBreak focuses on hyper-local content, enhancing user engagement and retention.

The platform's Contributor Network provides local news coverage in underrepresented communities.

NewsBreak is the first app IAB Tech Lab Open Measurement certified using Prebid integration.

Upsides

Expansion into video advertising aligns with rising video content consumption trends.

AI-driven content personalization can enhance user experience and engagement.

Mobile-first strategy optimization is crucial as mobile traffic dominates global website visits.

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