Growth Marketing Manager at Pattern

Lehi, Utah, United States

Pattern Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
E-commerce, Digital MarketingIndustries

Requirements

  • Bachelor’s degree in Marketing, Business, Communications or a related program
  • 2+ years of experience in digital marketing, preferably in paid search and display advertising (Google Ads, Facebook, etc.)
  • Demonstrable Excel knowledge, data analysis, and problem solving skills
  • Prior experience in managing client relationships and communicating with key internal & external partners
  • Demonstrable quickness in learning new things and an ambitious attitude
  • Obsessed with data, partner success, taking action, and changing the game; high hustle, touch of nerd, proactive, persistent, high standards, efficient, intelligent, organized, high-energy builder
  • Preferred: Working history with the Amazon advertising platform and third party tools like Helium 10, Pacvue, Viral Launch, etc
  • Preferred: Knowledge of advanced auto-bid tools, such as Marin or DS3
  • Preferred: Skills in web analytics and relevant attribution models
  • Preferred: Experience in retail revenue strategy

Responsibilities

  • Manage and delegate the creation of PPC and display campaigns across Amazon, Walmart, Google, Facebook, etc
  • Perform market research to build tailored and relevant full-funnel strategies for clients
  • Nurture partner relationships by meeting regularly to review performance, negotiate advertising budgets, and discuss strategy ideas
  • Research and test effective keywords, bidding strategies, and ad copy to catalyze traffic and sales velocity
  • Collaborate with the brand management team to align advertising goals with the internal ambitions set by our partners

Skills

PPC
Display Advertising
Amazon Advertising
Google Ads
Facebook Ads
Walmart Advertising
Data Analysis
Digital Marketing

Pattern

Ecommerce acceleration and competitive analysis

About Pattern

Pattern.com focuses on ecommerce acceleration, particularly on Amazon, by providing a free digital shelf management software that analyzes data from millions of searches and products. This tool uses machine learning to give brands insights into their competition, helping them optimize their product listings. Unlike competitors, Pattern.com offers both free tools and premium services, including market insights and consultancy, to help brands grow on Amazon. The company's goal is to empower brands to enhance their visibility and sales on one of the largest online marketplaces.

Lehi, UtahHeadquarters
2013Year Founded
$269.4MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Data & Analytics, Consulting, Consumer GoodsIndustries
1,001-5,000Employees

Risks

Increased competition from AI-driven ecommerce platforms could erode Pattern's market share.
The rapid growth of Amazon's third-party sellers may dilute Pattern's service effectiveness.
The partnership with Giggster may divert focus from core ecommerce services.

Differentiation

Pattern offers a free digital shelf management tool for Amazon sellers.
The company uses machine learning to provide customized insights for product optimization.
Pattern's premium services include deep market insights and patented technology solutions.

Upsides

Pattern was named one of the World's Most Innovative Companies in 2024.
The launch of the Shelf inventory solution expands Pattern's service offerings.
Pattern's AI models enhance seller performance across multiple retail marketplaces.

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