[Remote] Growth Marketing Lead at Anima

Remote

Anima Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, Artificial Intelligence, SoftwareIndustries

Requirements

  • 3–6 years of experience in demand generation, growth, or lifecycle marketing in high-growth B2B SaaS or PLG environments
  • Proven track record running multi-channel campaigns across events, content, email, partnerships, and automations with measurable ROI
  • Skilled in positioning, copywriting, and segmentation with a strong grasp of customer psychology
  • Analytical Systems Thinker
  • Experimental & Automation-Driven
  • Customer Insight & Positioning
  • Creative Storyteller
  • Organised Owner

Responsibilities

  • Extend the 3 existing product lines and build out new ones at the very cutting edge of healthcare reinforcement learning and agentic AI
  • Create scalable growth loops, community-led awareness, and demand at every stage of the funnel
  • Lead the charge on how Anima reaches, activates, and retains users, from bold events and storytelling, to seamless PLG experiences, automations, and viral loops
  • Sit at the intersection of marketing, product, and customer success, architecting experiments, automations, and creative campaigns that convert
  • Think in systems and data, understanding how every growth lever connects into a self-sustaining engine
  • Design and run structured experiments, iterating fast to scale what works
  • Build automations and workflows that compound growth efficiently without adding manual overhead
  • Uncover deep user motivations and pain points to shape precise positioning, messaging, and ICP design that resonate
  • Blend data with intuition to craft campaigns and copy that educate, inspire, and convert
  • Be proactive, methodical, and thrive in high-autonomy environments

Skills

Key technologies and capabilities for this role

Growth MarketingMarketing StrategyCommunity BuildingDemand GenerationProduct-Led Growth (PLG)StorytellingEvent Planning

Questions & Answers

Common questions about this position

Is this position remote?

Yes, this is a fully remote position.

What skills are required for the Growth Marketing Lead role?

The role requires being an analytical systems thinker who understands growth levers and ROI, experimental and automation-driven with experience designing experiments and building workflows, and customer insight expertise with first-principles reasoning.

What is the salary or compensation for this role?

This information is not specified in the job description.

What is the company culture like at Anima?

Anima has a mission-driven culture focused on revolutionizing healthcare through AI, with a collaborative environment at the intersection of marketing, product, and customer success, emphasizing growth, experimentation, and saving lives.

What makes a strong candidate for this Growth Marketing Lead position?

Strong candidates thrive on blending art and analytics, love building systems that 10x growth, and are customer-obsessed systems thinkers who design experiments and automations to create scalable growth loops.

Anima

Automates patient triage for healthcare providers

About Anima

Anima Health focuses on improving patient care by automating the triage process for general practitioners and outpatient clinics. Their platform helps healthcare providers prioritize patient treatments based on the severity of conditions, making it easier to manage patient requests. The system integrates with SystmOne TPP, a popular electronic health record system, ensuring that all patient interactions are recorded and easily accessible. This integration allows healthcare providers to spend more time on patient care rather than administrative tasks. Anima Health operates on a subscription-based model, providing continuous updates and support to its clients. By streamlining operations and enhancing the patient experience through automated reporting and notifications, Anima Health aims to help clinics deliver better care more efficiently.

London, United KingdomHeadquarters
2021Year Founded
$14.2MTotal Funding
SERIES_ACompany Stage
Enterprise Software, HealthcareIndustries
51-200Employees

Benefits

Remote Work Options
Flexible Work Hours

Risks

Integration challenges with SystmOne TPP could disrupt Anima's platform functionality.
Intensifying competition in healthcare technology threatens Anima's market position.
Data privacy concerns could impact Anima's reputation if mishandled.

Differentiation

Anima automates patient triage, reducing administrative tasks for healthcare providers.
The platform integrates seamlessly with SystmOne TPP, enhancing efficiency in patient care.
Founded by doctors, Anima offers a unique perspective on healthcare system challenges.

Upsides

Anima's €11 million Series A funding accelerates its deployment in healthcare settings.
Integration with AI-driven tools enhances Anima's triage accuracy and speed.
The rise of telehealth services boosts demand for Anima's remote patient management capabilities.

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