Growth Marketing Manager
Propelus90,000 - 110,000 USD/year
- Full Time
- Mid-level (3 to 4 years), Senior (5 to 8 years)
$60,000 – $90,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Sports, Crypto, MarketingIndustries
Requirements
Candidates should possess a Bachelor's degree in Marketing, Business, or a related field, with 5+ years of experience in growth marketing, preferably within the crypto or sports industries. Demonstrated expertise in developing and executing successful growth strategies, particularly within digital marketing channels, is essential. Strong analytical skills and a deep understanding of user acquisition, retention, and lifecycle marketing are required, along with experience in A/B testing and data-driven decision-making.
Responsibilities
This Growth Marketing Hacker will be responsible for owning the go-to-market strategy, user lifecycle, and brand positioning for Crypto.com’s new sports products and prediction markets, collaborating closely with product managers to align strategy and roadmap. They will lead GTM for new market/sport entries, develop multi-channel campaigns, analyze competitor offerings, and drive growth loops through data-backed experiments. Additionally, they will oversee customer insights, manage engagement programs, and provide performance reporting to support product development and ongoing adoption across sports and crypto ecosystems.
Skills
Growth Marketing
Digital Marketing
User Acquisition
Retention
Lifecycle Marketing
A/B Testing
Data-Driven Decision Making
Campaign Management
Competitive Analysis
Customer Insights
Engagement Programs
Performance Reporting
Crypto.com
Cryptocurrency trading and financial services platform
About Crypto.com
Crypto.com provides a platform for trading and managing cryptocurrencies, catering to over 100 million customers worldwide. Users can buy, sell, and store various cryptocurrencies while benefiting from services like transaction processing and card issuance. The platform generates revenue primarily through transaction fees and premium services, ensuring a secure and user-friendly experience. What sets Crypto.com apart from its competitors is its strong focus on regulatory compliance, security, and privacy certifications, which builds trust among users. The company's goal is to accelerate cryptocurrency adoption, aiming to have 'Cryptocurrency in Every Wallet™' and to support builders and entrepreneurs in creating a more equitable digital ecosystem.
Key Metrics
Central and Western District, Hong KongHeadquarters
2016Year Founded
$24.3MTotal Funding
SERIES_ACompany Stage
Fintech, Crypto & Web3Industries
5,001-10,000Employees