Field Marketing Manager at Rogo

New York, New York, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Financial Services, Finance, FinTechIndustries

Requirements

3-6 years of field marketing or event marketing experience, ideally in B2B SaaS, FinTech or AI
Proven track record of planning and executing both in-person and virtual events that drive pipeline and brand awareness
Strong project management and organizational skills — demonstrated ability to manage multiple, complex programs simultaneously
Ability to thrive in fast-paced, high-growth environments and adapt in ambiguous situations

Responsibilities

Implement an event strategy that is anchored in field events (e.g. conferences, trade shows, panels, roundtables, fireside chats, networking events, VIP experiences, dinners, happy hours, partner events, brand activations, product launch activations and employer branding events)
Implement a smaller-scale virtual event strategy to augment our field event strategy (webinars, virtual activations and experiences)
Manage event logistics, including vendor sourcing, budgeting, attendee management, and on-site execution
Implement formulaic onsite lead capture and post-event follow up sequences to maximize ROI and ensure consistency
Manage an ongoing event budget
Collaborate cross-functionally with sales, product and senior stakeholders to support major initiatives
Own and report outcomes around both individual events and the broader field marketing roadmap
Maintain brand consistency (appearance, tone, voice and vibe) across events

Skills

Key technologies and capabilities for this role

Event StrategyEvent ManagementEvent LogisticsVendor ManagementBudget ManagementLead CaptureAttendee ManagementCross-Functional CollaborationMarketing ROIVirtual EventsWebinars

Questions & Answers

Common questions about this position

Is this role remote or onsite?

The role is onsite.

What experience is required for this Field Marketing Manager position?

You need 3-6 years of field marketing or event marketing experience, ideally in B2B SaaS, FinTech or AI, with a proven track record of planning and executing in-person and virtual events that drive pipeline and brand awareness.

What skills are essential for success in this role?

Strong project management and organizational skills are required, along with the ability to manage multiple complex programs, thrive in fast-paced high-growth environments, and adapt to ambiguous situations.

What is the company culture like at Rogo?

Rogo seeks dynamic, scrappy, strategic, high-intensity individuals who thrive in fast-paced environments, are ambitious, autonomous, collaborative, organized, thoughtful, kind, and ecstatic to work at a startup.

What makes a strong candidate for this role?

A strong candidate has 3-6 years of relevant experience, a track record of successful events, excellent project management skills, and personal traits like being high-intensity, ambitious, autonomous, collaborative, and thriving in fast-paced startup environments.

Rogo

Generative AI platform for financial institutions

About Rogo

Rogo provides a secure generative AI platform tailored for elite financial institutions, including investment banks, hedge funds, and asset management companies. The platform utilizes advanced large language models to search, analyze, and cite millions of documents, significantly reducing the time spent on manual research. This allows junior team members to focus on more valuable tasks while enabling executives to quickly access critical information. Rogo's business model centers on customizing its AI solutions to meet the specific needs of each client, ensuring that the platform understands the unique language and data of their operations. Revenue is generated through subscription fees and additional services like customization and support. The main goal of Rogo is to enhance productivity and decision-making in financial institutions, helping them save time, improve insights, and automate workflows.

New York City, New YorkHeadquarters

2021Year Founded

$29.2MTotal Funding

SERIES_ACompany Stage

Fintech, AI & Machine LearningIndustries

11-50Employees

Risks

Increased competition from established fintech companies like Palantir and Bloomberg.

Potential over-reliance on third-party data providers like Quartr.

Regulatory scrutiny on AI-driven financial platforms is intensifying.

Differentiation

Rogo offers a bespoke AI solution tailored to each financial institution's needs.

The platform integrates and analyzes data from both internal and external sources.

Rogo's AI can search, analyze, and cite millions of documents efficiently.

Upsides

Rogo raised $18.5M in Series A funding led by Khosla Ventures.

Partnership with Quartr enhances Rogo's analysis tools for investment bankers.

Rogo's AI automates workflows, saving time and improving decision-making.

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