Event Sales & Partnerships Manager at Passes

Los Angeles, California, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Creator Economy, Events, TechnologyIndustries

Requirements

3–7+ years of experience in event sales, venue management, experiential marketing, partnerships, hospitality sales, or related fields
Proven track record in revenue-driving roles—selling venue rentals, sponsorships, or experiential activations
Strong understanding of event logistics, production

Responsibilities

Lead all inbound and outbound sales efforts to secure rentals for the Passes HQ event space, podcast studio, and music studio
Develop, maintain, and grow a strong pipeline of creators, production teams, agencies, and brand partners
Conduct tours, build proposals, draft contracts, and negotiate terms end-to-end
Own all rental logistics including schedules, AV needs, vendor coordination, check-ins/outs, and onsite support
Build repeatable rental processes to scale utilization and maximize revenue
Package, pitch, and sell sponsorship integrations for Passes-owned events (e.g., Coachella content house, Creator Summits, seasonal events, workshops)
Create compelling sponsorship decks, pricing models, and activation concepts grounded in creator community insights
Build and maintain relationships with brand partners, agencies, and experiential teams across verticals
Collaborate closely with the Marketing, Creator Success, and Production teams to align sponsorship deliverables with event programming
Serve as the primary liaison for all rental and sponsorship clients—ensuring a white-glove experience from contract signing to day-of execution
Develop run-of-show documents, coordinate load-ins, manage vendor relationships, and support onsite operations as needed
Partner with internal teams including Production, Comms, Creator Success, and Finance to ensure seamless and professional execution
Maintain detailed documentation, invoices, contracts, calendars, and operational workflows
Forecast rental and sponsorship revenue accurately and consistently
Track KPIs including space utilization, client retention, revenue performance, and sponsorship ROI
Conduct market research on competitive venues, experiential trends, and sponsorship best practices
Propose scalable systems to optimize The Lilian’s calendar, rental pricing, sponsorship packaging, and operational efficiency

Skills

Key technologies and capabilities for this role

Event SalesPartnershipsAccount ManagementSales PipelineContract NegotiationEvent LogisticsSponsorship SalesProposal WritingClient ManagementEvent Operations

Questions & Answers

Common questions about this position

Is this role remote or on-site?

This is an on-site only position located in Hollywood, CA.

What are the key responsibilities of this role?

The role involves leading event space sales and rentals for The Lilian, selling event sponsorships and brand partnerships, and handling event execution and logistics.

What skills or experience are needed for this position?

Ideal candidates thrive in sales, partnerships, experiential events, and creator-centric environments, with strong abilities in pipeline development, relationship building, sales pitches, negotiations, and event logistics.

What is the company culture like at Passes?

Passes features a rapidly growing tech platform with innovation, world-class talent, and a mission to empower creators, centered around a collaborative events ecosystem at The Lilian.

What makes a strong candidate for this role?

A dynamic, entrepreneurial individual with experience in sales, partnerships, event operations, and the creator economy who can lead revenue initiatives and ensure flawless event execution.

Passes

Digital ticket storage and management platform

About Passes

Passes.com provides a platform for users to store and manage their digital tickets securely. Users can keep all their tickets in one location, making it easy to access and organize them. The website includes features like ticket sharing, ticket transfer, and ticket tracking, which enhance the user experience. What sets Passes.com apart from its competitors is its comprehensive suite of features that simplify ticket management and its focus on security, ensuring users' data remains protected. The goal of Passes.com is to offer a convenient service that helps users efficiently manage their tickets while generating revenue through service fees and additional features.

Miami, FloridaHeadquarters

2022Year Founded

$63.2MTotal Funding

SERIES_ACompany Stage

Consumer Software, CybersecurityIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Unlimited Paid Time Off

Professional Development Budget

Flexible Work Hours

Company Equity

Risks

Legal challenges in NIL rights could impact university partnerships' sustainability.

Expansion into new Los Angeles space may strain financial resources if growth lags.

Competition from platforms like OnlyFans and Patreon threatens Passes' market position.

Differentiation

Passes offers a unique suite of features for managing digital tickets securely.

The platform empowers creators with tools for subscription, paid DMs, and exclusive content.

Passes' partnerships with universities enhance athlete-fan engagement through NIL monetization.

Upsides

Passes' $40M Series A funding supports expansion and platform development.

Partnerships with universities like Michigan and Texas enhance brand visibility and user engagement.

The acquisition of Fanhouse strengthens Passes' position in the creator economy.

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