Email Marketing Designer at Eight Sleep

Milan, Lombardy, Italy

Eight Sleep Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, Health & Wellness, Consumer GoodsIndustries

Requirements

  • 2+ years of professional experience in visual design, email marketing, or digital brand execution
  • Strong portfolio showcasing thoughtful, high-performing email designs
  • Passion for Eight Sleep's mission in sleep fitness
  • Ability to thrive in a fast-paced, high-performance environment with intensity and commitment beyond 9-to-5
  • Proficiency in Figma for delivering pixel-perfect files
  • Experience or familiarity with Klaviyo for email implementation
  • Ability to work onsite in Milan office

Responsibilities

  • Lead the visual development of Eight Sleep’s email marketing, including high-performing lifecycle flows, product launches, and promotional campaigns
  • Collaborate with Lifecycle, Growth, Design, Product, and Brand teams to concept and execute email designs
  • Create visually compelling, on-brand emails for all stages of the customer journey (onboarding, retention, reactivation, campaigns, flows, newsletters, etc.)
  • Translate strategy and messaging into visually engaging and conversion-optimized emails
  • Deliver pixel-perfect Figma files for implementation in Klaviyo
  • Use performance data and behavioral insights to inform design decisions
  • Propose A/B testing ideas focused on driving engagement and conversion
  • Maintain consistency with Eight Sleep’s brand guidelines while iterating on layout and design innovation
  • Improve designs through feedback and testing results
  • Help evolve the email design system and visual identity while staying grounded in the style guide and voice
  • Work in a fast-paced environment valuing iteration, creativity, and clear communication

Skills

Email Marketing
Graphic Design
Visual Design
Marketing Design

Eight Sleep

Personalized temperature control for better sleep

About Eight Sleep

Eight Sleep focuses on enhancing sleep quality through its main product, The Pod, which is a bed accessory that allows users to control the temperature on each side of the bed. This temperature can be adjusted between 55°F and 110°F, catering to individual preferences for a more comfortable sleep experience. The Pod also tracks sleep patterns and provides health insights, helping users understand their sleep quality and trends. It includes features like a gentle vibration and thermal alarm for waking up. Eight Sleep differentiates itself from competitors by offering a direct-to-consumer sales model with flexible payment options and a risk-free 30-night trial, making it easier for customers to try their product. The company's goal is to improve sleep quality and overall wellness for its users.

New York City, New YorkHeadquarters
2014Year Founded
$157.6MTotal Funding
SERIES_CCompany Stage
Consumer Software, Healthcare, Consumer GoodsIndustries
51-200Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Unlimited Paid Time Off
Commuter Benefits
Parental Leave
Company Equity

Risks

High price point of Pod 4 Ultra may limit market penetration.
Expansion into UAE may face cultural and regulatory challenges.
Reliance on direct-to-consumer sales could be vulnerable to shifts in buying behavior.

Differentiation

Eight Sleep offers personalized temperature control with The Pod, enhancing sleep quality.
The Pod provides sleep and health insights, setting it apart in the wellness market.
Eight Sleep's direct-to-consumer model includes flexible payment options and risk-free trials.

Upsides

Expansion into the UAE indicates growing international presence and revenue potential.
Partnership with athletes like Taylor Fritz boosts brand visibility in sports sectors.
Continuous product improvement with Pod 4 Ultra positions Eight Sleep as a tech leader.

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