E-commerce Trade Marketing Manager at Clairo

Shanghai, China

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

E-commerce, Automotive, RetailIndustries

Requirements

Bachelor’s degree in marketing, sales, E-commerce business or other relevant majors
Above 10 years in E-commerce business experience
Strong understanding of the impact of E-commerce on multinational businesses
Strong analytical, data-driven, problem solving and decision-making skills
Familiar with operation rules of major E-commerce platforms
Creative & Strategic thinking
Familiar with auto market is a plus
Fluent English both in written and oral
Travel throughout sales territory is a necessity

Responsibilities

Responsible for creating dynamic E-commerce trade marketing strategy and developing execution plans of E-commerce activities, to support Clarios China AFM business growth in E-commerce channels
Analyze the Return-on-investment (ROI), control the marketing budget to E-commerce activities, and oversee the marketing plans implementation in multiple E-commerce platforms (T-mall, Taobao, JD, Tuhu, PDD, etc.)
Develop and conduct suitable E-commerce trade marketing strategies include both short-term and long-term to gain business growth
Plan and execute local E-commerce marketing activities to fulfil annual sales target, grow E-commerce channels and grow new and existing online customers
Evaluate E-commerce and B2C national accounts platforms and ROI, propose E-commerce advertisement investment plan and E-commerce trade marketing budget management
Analyze consumers buy behavior to improve E-commerce sales growth
Analyze internal and external data, manage brand value chain on E-commerce platforms and collaborate with pricing team for healthy E-commerce price management
Utilize analytics and insight tools to regularly monitor sales and products and oversee existing and potential platform performance
Work with the Third Parties/TuoPanShang to ensure a seamless consumer journey and an optimized brand experience so as to flow online traffic to online retailers
Co-work with E-commerce sales team to evaluate the TP investment performance and ROI and propose improvement action plan
Work with product marketing team to analyze product categories and make appropriate product mix recommendations to E-commerce channels
Regularly monitor competitor new campaigns and E-commerce activities
Perform special assignments and analysis as directed by the senior leadership

Skills

E-commerce Strategy

Trade Marketing

ROI Analysis

Budget Management

Tmall

Taobao

JD.com

PDD

Consumer Behavior Analysis

Data Analytics

Sales Monitoring

Competitor Analysis

Product Mix Optimization

Pricing Management

Clairo

Generates clinical evidence for trials

About Clairo

Clario specializes in generating clinical evidence for medical research by utilizing a comprehensive technology platform. Their services support various types of clinical trials, including decentralized, hybrid, and site-based trials. Clario's approach combines nearly 50 years of experience with a vast network of facilities across nine countries, allowing them to conduct a significant number of clinical trials and regulatory approvals. What sets Clario apart from competitors is their extensive expertise and the ability to provide a wide range of endpoint technologies, which enhances the quality of evidence produced. The company's goal is to empower partners in the healthcare industry to improve patient outcomes through reliable and rich clinical data.

London, United KingdomHeadquarters

1972Year Founded

$29.9MTotal Funding

GROWTH_EQUITY_VCCompany Stage

Biotechnology, HealthcareIndustries

5,001-10,000Employees

Benefits

Competitive and equitable total rewards package

Physical, mental and financial health and wellness

Flexible working approach

Risks

Increased competition from AI-driven platforms like Medable may threaten Clario's market share.

The IPO filing may lead to investor pressure for rapid financial returns, affecting strategy.

AI integration from ArtiQ poses data privacy and compliance risks, especially in the EU.

Differentiation

Clario offers a comprehensive endpoint technology platform for diverse clinical trial models.

The company has nearly 50 years of experience in clinical trial technology solutions.

Clario's global presence includes 30 facilities across North America, Europe, and Asia Pacific.

Upsides

Clario's IPO aims for a valuation of over $10 billion, indicating strong market confidence.

The FDA clearance of SpiroSphere® with wireless ECG enhances Clario's clinical trial capabilities.

Clario's acquisition of ArtiQ boosts its AI capabilities in respiratory clinical trials.

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