E-Commerce Content Manager at OpenStore

New York, New York, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

eCommerce, Apparel, FashionIndustries

Requirements

3–5+ years in eCommerce content, site merchandising, or digital marketing (preferably DTC apparel or lifestyle)
Strong writing and editing skills with an eye for storytelling and salesmanship
Experience working in Shopify Plus or similar CMS
Understanding of SEO best practices and web UX principles
Analytical mindset — you know what a great PDP looks like and how to test it
Highly organized with the ability to manage multiple campaigns, calendars, and deadlines

Responsibilities

Write and manage all on-site content including homepage updates, landing pages, collection descriptions, and promotional messaging
Own product detail page content: headlines, descriptions, features, fit guidance, and cross-sell modules
Ensure copy is consistently on-brand, conversion-oriented, and speaks to the Jack Archer customer
Collaborate with growth, creative, and merchandising teams to support product launches, sales, and seasonal campaigns
Develop content strategies that align with customer journeys and support A/B testing efforts
Analyze performance data to continuously optimize messaging, structure, and content hierarchy
Maintain and update the site CMS (Shopify Plus), ensuring timely rollout of assets and campaigns
Maintain a detailed content calendar aligned to marketing, product, and promotional plans
QC new content for functionality, responsiveness, and consistency across devices
Partner with planning and product teams to prioritize how and when products are featured
Implement cross-sells, bundling strategies, and navigation changes to increase AOV and LTV
Work with SEO and lifecycle marketing to optimize content across channels

Skills

Shopify Plus

Copywriting

Content Strategy

A/B Testing

Performance Analysis

Landing Pages

Product Descriptions

Content Calendar

CMS

eCommerce

OpenStore

Acquires and manages online businesses for resale

About OpenStore

OpenStore operates in the e-commerce sector by acquiring online businesses, managing them for a year, and selling curated products from exclusive brands. The company provides a safety net for business owners by guaranteeing them a set monthly income during the management period, regardless of the business's performance. This approach allows sellers to transition smoothly while OpenStore handles operations. The company generates revenue through the sale of these curated products and from reselling the acquired businesses. OpenStore differentiates itself with a hassle-free acquisition process, promising to finalize purchases in as little as two weeks. The goal is to support online business owners in selling their businesses while also offering a range of exclusive products to consumers.

Miami, FloridaHeadquarters

2021Year Founded

$133.3MTotal Funding

LATE_VCCompany Stage

Consulting, Consumer GoodsIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Company Equity

401(k) Company Match

Unlimited Paid Time Off

Fitness Stipend

Fertility Treatment Support

Meal Benefits

Risks

Increased competition from e-commerce aggregators like Thrasio and Perch.

Potential over-reliance on Shopify's platform poses business model risks.

Rapid expansion could strain financial resources if not matched by revenue growth.

Differentiation

OpenStore offers a unique blend of acquisition, management, and resale services.

The company guarantees a set monthly income during business transitions.

OpenStore finalizes business purchases in as little as two weeks.

Upsides

OpenStore's $5M investment in Kansas City hub enhances logistics efficiency.

OpenStore Live events foster community engagement and brand loyalty.

Expansion in Miami reflects growth commitment and attracts top talent.

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